Gandhian thought and communication : rethinking the Mahatma in the media age / / Biswajit Das
(Visualizza in formato marc)
(Visualizza in BIBFRAME)
| Autore: |
Das Biswajit
|
| Titolo: |
Gandhian thought and communication : rethinking the Mahatma in the media age / / Biswajit Das
|
| Pubblicazione: | Mathura Road : , : SAGE Publications Pvt Ltd, , 2020 |
| Edizione: | 1st edition. |
| Descrizione fisica: | 1 online resource (277 pages) : illustrations |
| Disciplina: | 302.23 |
| Soggetto topico: | Communication - Methodology |
| Mass media | |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Sommario/riassunto: | Gandhian Thought and Communication: Rethinking the Mahatma in the Media Age looks at Gandhian thought and contributions from an interdisciplinary communication perspective. It explores the Mahatma as a public intellectual and communicator. It studies Gandhi's unique communication techniques to connect with the masses and the way he used and appropriated myth, metaphors and symbols to communicate his ideas related to modernity and nationalism. The book examines how Gandhian ideas have been tested and the implications derived. This book also studies the contemporary relevance of Gandhian thought by looking at various popular media representations to open up the possibilities of rethinking and recasting Gandhi in the present context. |
| Titolo autorizzato: | Gandhian thought and communication |
| ISBN: | 93-5328-784-7 |
| 93-5328-669-7 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910795367603321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |