Leisure market research handbook

• Pubblicazione: Loganville, GA, : Richard K. Miller
• Descrizione fisica: 1 online resource
• Disciplina: 790.1
• Soggetto topico: Leisure - Research - United States; Recreation - Research - United States; Consumer behavior - United States; Consumers' preferences - United States; Marketing research - United States; Consumer behavior; Consumers' preferences; Leisure - Research; Marketing research; Recreation - Research
• Soggetto geografico: United States
• Soggetto genere / forma: Handbooks and manuals.; Periodicals.; Statistics.
• Sommario/riassunto: Handbook identifies 51 segments in the leisure marketplace where consumers spend their non-working time and discretionary income. Has statistics on expenditures and participation, market characteristics and trends, demographics and lists of resources.
• Titolo autorizzato: Leisure market research handbook
• Formato: Materiale a stampa
• Livello bibliografico: Periodico
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910679453503321
• Lo trovi qui: Univ. Federico II