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Titolo: |
Aspects of tourist behavior [[electronic resource]] / edited by Metin Kozak and Nazmi Kozak
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Pubblicazione: | Newcastle upon Tyne, England, : Cambridge Scholars Publishing, c2013 |
Descrizione fisica: | 1 online resource (216 p.) |
Disciplina: | 338.4791 |
Soggetto topico: | Travelers |
Tourism | |
Travel | |
Soggetto genere / forma: | Electronic books. |
Altri autori: |
KozakMetin
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Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references at the end of each chapters and index. |
Nota di contenuto: | CONTENTS; INTRODUCTION; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; CHAPTER FOUR; CHAPTER FIVE; CHAPTER SIX; CHAPTER SEVEN; CHAPTER EIGHT; CHAPTER NINE; CHAPTER TEN; CHAPTER ELEVEN; CHAPTER TWELVE; CHAPTER THIRTEEN; INDEX |
Sommario/riassunto: | As in other fields of research, the behaviour of consumers has also received a great deal of attention in tourism research over the past few decades due to its growing importance in the efficient marketing and management of tourism operations. The rapid development of IT applications and the equally swift changes of needs and wants have influenced consumers in terms of the behaviour involved in searching for information and in decision-making processes. As such, this book encompasses a collection of chapters addressing various aspects of tourist behaviour, from need-recognition to post-consump |
Titolo autorizzato: | Aspects of tourist behavior ![]() |
ISBN: | 1-4438-5091-8 |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910452273303321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |