Whiteboard Selling : empowering sales through visuals / / Corey Sommers, David Jenkins
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| Autore: |
Sommers Corey
|
| Titolo: |
Whiteboard Selling : empowering sales through visuals / / Corey Sommers, David Jenkins
|
| Pubblicazione: | Hoboken, N.J., : Wiley, 2013 |
| Edizione: | 1st edition |
| Descrizione fisica: | 1 online resource (xi, 244 pages) : illustrations (some color) |
| Disciplina: | 658.82 |
| 658.85028/4 | |
| 658.850284 | |
| Soggetto topico: | Selling - Audio-visual aids |
| Altri autori: |
JenkinsDavid
|
| Note generali: | Includes index. |
| Nota di contenuto: | pt. 1. The end of the age of slides -- pt. 2. The visual selling opportunity -- pt. 3. What exactly is a whiteboard for sales? -- pt. 4. Building a whiteboard for sales -- pt. 5. Enabling the field -- pt. 6. You have a whiteboard, so how do you present it and what do you leave behind?. |
| Sommario/riassunto: | Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step approach to transforming your message and selling style by using powerful visual stories that inspire and engage customers and prospects. Free your sales force from relying on slides and other static sales tools during the sales process. Whiteboard Selling offers practical guidance and skills to enable marketing and sales teams to quickly adopt visual story telling practices that apply to today's fast-moving, competitive selling environment. |
| Titolo autorizzato: | Whiteboard Selling |
| ISBN: | 1-118-46158-4 |
| 1-118-46157-6 | |
| 1-299-40312-3 | |
| 1-118-61227-2 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910877340003321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |