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Information Design : An introduction / / Rune Pettersson



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Autore: Pettersson Rune <1943-> Visualizza persona
Titolo: Information Design : An introduction / / Rune Pettersson Visualizza cluster
Pubblicazione: Philadelphia, PA, USA, : John Benjamins Publishing Company, 2002
John Benjamins Publishing Company
Edizione: 1st ed.
Descrizione fisica: 1 online resource (306 p.)
Disciplina: 302.23
Soggetto topico: Visual communication
Written communication
Communication - Psychological aspects
LANGUAGE ARTS & DISCIPLINES
Communication Studies
Communication & Mass Media
Journalism & Communications
Note generali: Bibliographic Level Mode of Issuance: Monograph
Nota di bibliografia: Includes bibliographical references (pages 257-278) and index.
Nota di contenuto: Information Design -- Editorial page -- Title page -- LCC data -- Contents -- Preface -- Chapter 1: Message design -- Chapter 2: Text design -- Chapter 3: Image design -- Chapter 4: Graphic design -- Chapter 5: Cognition -- References -- Index.
Sommario/riassunto: The goal of communication-oriented design of messages should always be clarity of communication. In information design the task of the sender is actually not completed until the receivers have received and understood the intended messages.Information Design - An introduction includes chapters explaining verbo-visual communication, information and message design principles, design processes, and design tools. These chapters can be seen as a general framework for production of information and learning materials. Based on theories for verbo-visual communication this book presents several practial guidelines for the use of text, symbols, visuals, typography, and layout in information and learning materials.Rune Pettersson is Professor of Information Design at the Department of Innovation, Design and Product Development (IDP) at Mälardalen University in Eskilstuna, Sweden.
Titolo autorizzato: Information Design  Visualizza cluster
ISBN: 1-282-16155-5
9786612161551
90-272-9696-0
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910808776403321
Lo trovi qui: Univ. Federico II
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Serie: Document design companion series ; ; v.3