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Autore: |
Pettersson Rune <1943->
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Titolo: |
Information Design : An introduction / / Rune Pettersson
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Pubblicazione: | Philadelphia, PA, USA, : John Benjamins Publishing Company, 2002 |
John Benjamins Publishing Company | |
Edizione: | 1st ed. |
Descrizione fisica: | 1 online resource (306 p.) |
Disciplina: | 302.23 |
Soggetto topico: | Visual communication |
Written communication | |
Communication - Psychological aspects | |
LANGUAGE ARTS & DISCIPLINES | |
Communication Studies | |
Communication & Mass Media | |
Journalism & Communications | |
Note generali: | Bibliographic Level Mode of Issuance: Monograph |
Nota di bibliografia: | Includes bibliographical references (pages 257-278) and index. |
Nota di contenuto: | Information Design -- Editorial page -- Title page -- LCC data -- Contents -- Preface -- Chapter 1: Message design -- Chapter 2: Text design -- Chapter 3: Image design -- Chapter 4: Graphic design -- Chapter 5: Cognition -- References -- Index. |
Sommario/riassunto: | The goal of communication-oriented design of messages should always be clarity of communication. In information design the task of the sender is actually not completed until the receivers have received and understood the intended messages.Information Design - An introduction includes chapters explaining verbo-visual communication, information and message design principles, design processes, and design tools. These chapters can be seen as a general framework for production of information and learning materials. Based on theories for verbo-visual communication this book presents several practial guidelines for the use of text, symbols, visuals, typography, and layout in information and learning materials.Rune Pettersson is Professor of Information Design at the Department of Innovation, Design and Product Development (IDP) at Mälardalen University in Eskilstuna, Sweden. |
Titolo autorizzato: | Information Design ![]() |
ISBN: | 1-282-16155-5 |
9786612161551 | |
90-272-9696-0 | |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910808776403321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |