Behind every good decision : how anyone can use business analytics to turn data into profitable insight / / Piyanka Jain and Puneet Sharma ; edited by Lakshmi Jayaraman
(Visualizza in formato marc)
(Visualizza in BIBFRAME)
| Autore: |
Jain Piyanka
|
| Titolo: |
Behind every good decision : how anyone can use business analytics to turn data into profitable insight / / Piyanka Jain and Puneet Sharma ; edited by Lakshmi Jayaraman
|
| Pubblicazione: | New York : , : American Management Association, , 2015 |
| ©2015 | |
| Edizione: | 1st edition |
| Descrizione fisica: | 1 online resource (276 p.) |
| Disciplina: | 658.4/034 |
| Soggetto topico: | Business planning - Statistical methods |
| Decision making - Statistical methods | |
| Management - Statistical methods | |
| Data mining | |
| Persona (resp. second.): | SharmaPuneet |
| ayaramanLakshmi | |
| Note generali: | Includes index. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | ""Cover""; ""Title""; ""Copyright""; ""Contents""; ""Preface""; ""Acknowledgments""; ""Introduction""; ""SECTION 1�HELLO ANALYTICS!""; ""1. Analytics or Die""; ""2. What Is Analytics?""; ""3. Top Seven Analytics Methodologies""; ""SECTION 2�DIVING DEEP""; ""4. B.A.D.I.R.: Business Analytics in Five Simple Steps""; ""5. Predictive Analytics, aka Rocket Science""; ""6. Data and Analytics Tools""; ""SECTION 3�LEADERSHIP TOOLKIT""; ""7. Analytics and Leadership""; ""8. Competing on Analytics""; ""9. Analytics Leader's Playbook""; ""10. Making It Happen""; ""11. Common Pitfalls"" |
| ""SECTION 4�ANALYTICS AT WORK: TEN CASE STUDIES""""Appendix""; ""Notes""; ""Index""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""J""; ""K""; ""L""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U""; ""V""; ""W""; ""Y""; ""Z""; ""About the Authors""; ""Free Sample Chapter from Data Crush by Christopher Surdak"" | |
| Sommario/riassunto: | There is a costly misconception in business today-that the only data that matters is BIG data, and that complex tools and data scientists are required to extract any practical information. Nothing could be further from the truth. In Behind Every Good Decision, authors and analytics experts Piyanka Jain and Puneet Sharma demonstrate how professionals at any level can take the information at their disposal and leverage it to make better decisions. The authors' streamlined frame work demystifies the process |
| Titolo autorizzato: | Behind every good decision |
| ISBN: | 1-4002-3104-3 |
| 0-8144-4922-0 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910818103303321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |