Visual strategy : strategy mapping for public and nonprofit organizations / / John M. Bryson, Fran Ackermann, and Colin Eden ; illustrations by Ramón Carr ; cover image by Ramón Carr

• Autore: Bryson John M (John Moore), <1947->
• Pubblicazione: San Francisco, California : , : Jossey-Bass, , 2014; ©2014
• Edizione: 1
• Descrizione fisica: 1 online resource (243 p.)
• Disciplina: 658.4/012
• Soggetto topico: Strategic planning; Public administration - Management; Nonprofit organizations
• Classificazione: BUS063000
• Persona (resp. second.): AckermannFran; EdenColin; CarrRamón
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references.
• Nota di contenuto: Instructions for Downloading Decision Explorer; Visual Strategy: Strategy Mapping for Public and Nonprofit Organizations; Copyright; Contents; Key to Icons; Preface; Purposes of the Workbook; Audience; Where This Workbook Will Be Relevant; How This Workbook Facilitates Strategic Planning and Management; Overview of the Contents; Acknowledgments; The Authors and Illustrator; Part 1: Introduction to Strategy Mapping; What Is Strategic Planning?; What Is Strategy?; What Is Strategy Mapping?; An Example of a Strategy Map; The Logic Structure of a Strategy Map; The Benefits of Strategy Mapping ; SummaryPart 2: The Loft Literary Center's Experience with Strategy Mapping; What Is The Loft?; Getting Going with Strategic Planning Using Strategy Mapping as a Technique; Deciding Who Should Be Involved; Deciding Where to Hold the Workshop; Sending the Invitation; Holding the First Half-Day Workshop; Introducing the Strategy-Mapping Session; Proceeding with the Issue Dump; Putting in Causal Links; Seeing the Structure of the Map, or Remapping the Mess!; Presenting the New, Better-Organized Map and Focusing on the Resulting "Teardrops"; Figuring Out What the Structure of the Map Is Saying ; Starting the More Detailed ExplorationLooking Across the Whole Map to Identify All Statements Having to Do with Writers; Drawing the First Workshop to a Close; Providing Written Feedback on the First Workshop; Holding the Second Half-Day Workshop; Laddering Up from "Writing as a Craft"; Drawing the Second Workshop to a Close; Refining Strategies, Goals (Purposes), and Performance Indicators; Finalizing the Goals System; Building the Strategic Framework Document; Summary; Part 3: Doing Strategy Mapping (ViSM); Step One: What Do We Have to Change to Create Strategic Success? ; Creating an Issue DumpBundling Issues Statements into Clusters; Step Two: Why Change the World?; Entering Causal Links; Extending the Causal Chains by "Laddering Up" and "Laddering Down"; Step Three: Making Sense of Your Map; So Where Do We Start? Let's Begin Making Sense of the Map!; Making Sense of the Overall Map: What Can We Learn from Our Map?; Step Four: Translating the Map into a Strategy Statement; Reaching (Tentative) Agreement on Issues Areas for Strategy Development; Deciding on the Goals System; Converting Issues into Strategy Statements; Testing the Robustness of the Strategy ; Presenting the Strategic PlanGetting the Strategic Plan Implemented; Summary of the Guidelines; Capture; Process; Linking; Elaboration; Tidying and Remapping; Analysis; Sorting out Goals; Agreeing on Strategies and Actions; Turning the Map into a Strategy Statement and Strategic Plan; Part 4: Facilitating Strategy-Mapping Workshops; Practice Makes Perfect; Getting Started; Preparation, Environment, and Kit; The Workshop Itself; Preparing for the Workshop; Introducing the Workshop; Managing Participants and Participation; After the Workshop; Summary of Facilitation Hints ; Practice Makes Perfect
• Sommario/riassunto: "Strategic planning becomes visual with strategy maps and the tools, techniques, and guidance for turning them into effective action.Developed as a companion workbook to John Bryson's best-selling Strategic Planning in Public and Nonprofit Organizations, Visual Strategy: A Workbook for Strategy Mapping in Public and Nonprofit Organizations, goes beyond making the case for good and effective strategic planning to making strategy visual through effective strategy mapping. Strategy mapping prevents groups of people from talking over one another and going around in circles. It helps people speak and be heard, produce lots of ideas and understand how they fit together, make use of causal reasoning, and clarify ultimately what they want to do in terms of mission, goals, strategies, and actions. Strategy mapping can join process and content in such a way that good ideas worth implementing are found and the agreements and comments needed to implement them are reached. The result is living strategic plans that act as useful guides to action.With detailed examples, actual strategy maps, process guidelines and hand-drawn illustrations, the book will help leaders, managers, students and other professionals see patterns across mission, goals, strategies and actions while helping to identify areas of alignment and misalignment and determine, real time, where elements are needed, missing or not useful in a strategic plan.For leaders and managers of public and nonprofit organizations, facilitators and consultants, professors and students of strategic planning, strategic management, strategic mapping, and public policy, professional development workshops focused on strategic planning and strategy mapping"--
• Titolo autorizzato: Visual strategy
• ISBN: 1-118-87669-5; 1-118-87695-4
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910811275103321
• Lo trovi qui: Univ. Federico II