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International journal of retail & distribution management incorporating retail insights . Vol. 33, No. 4 Fashion retailing (part 2) [[electronic resource] /] / Guest editors: Grete Birtwistle and Christopher M. Moore



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Titolo: International journal of retail & distribution management incorporating retail insights . Vol. 33, No. 4 Fashion retailing (part 2) [[electronic resource] /] / Guest editors: Grete Birtwistle and Christopher M. Moore Visualizza cluster
Pubblicazione: Bradford, England, : Emerald Group Publishing, c2005
Descrizione fisica: 1 online resource (96 p.)
Disciplina: 658.8/7
Soggetto topico: Physical distribution of goods - Management
Retail trade - Management
Altri autori: BirtwistleGrete  
MooreChristopher M  
Note generali: Description based upon print version of record.
Nota di contenuto: CONTENTS; EDITORIAL ADVISORY BOARD; Guest editorial; A model of socially responsible buying/sourcing decision-making processes; A dedicated follower of fashion: the expansion strategy of David Linley & Co. Ltd; The nature of parenting advantage in luxury fashion retailing - the case of Gucci group NV; Bricks, clicks, and pix: apparel buyers' use of stores, internet, and catalogs compared; Salesperson roles: are online retailers meeting customer expectations?; The unhappy shopper, a retail experience: exploring fashion, fit and affordability
Fashion and clothing: the construction and communication of gay identities
Sommario/riassunto: Grete Birtwistle is the Head of Division of Marketing at the Caledonian Business School, GlasgowCaledonian University. She has extensive fashion retailing experience and her PhD investigated thearea of store image and store positioning for fashion retailers.
Titolo autorizzato: International journal of retail & distribution management incorporating retail insights  Visualizza cluster
ISBN: 1-280-50878-7
9786610508785
1-84544-294-6
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910783214403321
Lo trovi qui: Univ. Federico II
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