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How to manage a successful business in China / / Johan Björkstén, Anders Hägglund



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Autore: Bjorksten Johan <1907-> Visualizza persona
Titolo: How to manage a successful business in China / / Johan Björkstén, Anders Hägglund Visualizza cluster
Pubblicazione: Hackensack, N.J., : World Scientific, c2010
Edizione: 1st ed.
Descrizione fisica: 1 online resource (235 p.)
Disciplina: 338
Soggetto topico: Business enterprises, Foreign - China
Success in business - China
Business etiquette - China
Corporate culture - China
Investments, Foreign - China
Altri autori: HägglundAnders  
Note generali: Description based upon print version of record.
Nota di contenuto: Acknowledgements; Contents; Preface by Jöerg Wuttke; Introduction Why We Wrote This Book; Chapter 1 Chinese Business Climate; Chapter 2 Differences and Similarities; Chapter 3 Key Concepts of Chinese Business Culture; Chapter 4 The Language Challenge; Chapter 5 Qualities of the Right Expatriate Manager; Chapter 6 Company Setup; Chapter 7 AWinning Local Team; Chapter 8 The Right Corporate Culture; Chapter 9 Right Business Focus; Chapter 10 Support Your Frontline Sales Organization; Chapter 11 Marketing to China; Chapter 12 Successful Execution Demands Top Management Attention
Chapter 13 Dealing with Head Office
Sommario/riassunto: This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Bjorksten, who successfully built a local consulting business with over 100 employees, and Anders Hagglund, a seasoned manager who set up high-growth and highly profitable operations in China for a major industrial multinational. The book provides widely applicable advice based on experiences from different industries, including but not limited to those of the authors. Most books about business in China belong to one of two categories: autobiographical 'su
Titolo autorizzato: How to manage a successful business in China  Visualizza cluster
ISBN: 1-282-76158-7
9786612761584
981-4287-83-0
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910816045503321
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