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Health communication : from theory to practice / / Renata Schiavo



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Autore: Schiavo Renata Visualizza persona
Titolo: Health communication : from theory to practice / / Renata Schiavo Visualizza cluster
Pubblicazione: San Francisco : , : Jossey-Bass, , [2014]
2014
Edizione: Second edition.
Descrizione fisica: 1 online resource (656 pages)
Disciplina: 610.1/4
Soggetto topico: Communication in medicine - United States
Health planning - United States
Health promotion - United States
Classificazione: 498
610.1/4
Note generali: Includes bibliographical references (p. [539]-592) and indexes
Nota di bibliografia: Includes bibliographical references and indexes.
Nota di contenuto: part one. Introduction to health communication -- part two. Health communication approaches and action areas -- part three. Planning, implementing, and evaluating a health communication intervention -- part four. Case studies and lessons from the field.
Sommario/riassunto: "Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on health equity, urban health, new media, emergency and risk communication, strategic partnerships in health communication, policy communication and public advocacy, cultural competence, health literacy, and the evaluation of health communication interventions"--
Titolo autorizzato: Health communication  Visualizza cluster
ISBN: 9781118419120
111841912X
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910795961403321
Lo trovi qui: Univ. Federico II
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