The implementation of smart technologies for business success and sustainability : during COVID-19 crises in developing countries / / Allam Hamdan [and three others]

• Pubblicazione: Cham, Switzerland : , : Springer International Publishing, , [2022]; ©2022
• Descrizione fisica: 1 online resource (964 pages)
• Disciplina: 658.4063
• Soggetto topico: Business - Technological innovations; Artificial intelligence - Mathematical models
• Persona (resp. second.): HamdanAllam
• Nota di contenuto: Intro -- Preface -- Contents -- E-Marketing, Advertisement, E-Commerce, and Business Success -- An Analytical Study of the Relationship Between Network Capability and e-Marketing to Achieve the Competitive Advantage of MSEs -- 1 Introduction -- 2 Methodology -- 3 Discussions -- 3.1 Network Capability and Competitiveness MSEs -- 3.2 E-Marketing and Competitiveness MSEs -- 4 Conclusion and Recommendation -- References -- Applying Marketing Intelligence System in Improving Marketing Performance for Jordanian Corporations During COVID19 Pandemic -- 1 Introduction -- 2 Theoretical Framework -- 2.1 Marketing Intelligence System -- 2.2 Dimensions of the Marketing Intelligence System -- 2.3 Marketing Performance -- 3 Research Hypotheses -- 4 Research Model -- 5 Methodology -- 5.1 The Study's Population and Sample -- 5.2 Tool of the Study -- 5.3 Statistical Analysis -- 5.4 Validity and Reliability Tests -- 5.5 Collinearity Statistics Test -- 5.6 Hypothesis Testing -- 6 Conclusion -- References -- The Moderator Effect of COVID Pandemic on the Relationship Between Online Shopping Services and Online Consumer Purchasing Behavior. A Case of Jordan -- 1 Introduction -- 2 Research Problem -- 3 Research Objectives -- 4 Research Hypotheses -- 5 Literature Review -- 5.1 Expected Benefit -- 5.2 Risk Perception -- 5.3 Availability of Application -- 5.4 Usage Smoothness of Application -- 5.5 Trust and Safety -- 5.6 Services Quality -- 6 Online Shopping Services and Online Consumer Purchasing Behavior -- 7 Research Model -- 8 Methodology -- 8.1 Population and Sample Size -- 8.2 Research Instrument Reliability -- 9 Results and Discussion -- 10 Recommendations -- References -- E-Marketing and Customers' Bank Loyalty Enhancement: Jordanians' Perspectives -- 1 Introduction -- 2 Literature Review -- 2.1 Social Media as a Marketing Tool -- 2.2 E-Marketing. ; 2.3 Customer Loyalty -- 2.4 Social Media Features -- 2.5 Word of Mouth -- 2.6 Informativeness -- 2.7 Technology Acceptance Model -- 3 Methods -- 3.1 Participants -- 3.2 Instrument of Measurement -- 4 Results -- 4.1 Relationships Between Customers' Loyalty and E-Marketing with TAM -- 5 Discussions and Conclusion -- References -- The Effect of the Pharmaceutical Marketing Mix Elements During Corona Virus Pandemic on the Decision of the Prescription for Foreign-Made Drugs -- 1 Introduction -- 2 Procedural and Operational Definitions -- 3 Theoretical Framework and Hypothesis Development -- 4 Study Hypotheses -- 5 Study Methodology -- 5.1 Study Population and Sample -- 5.2 Study Tool and Description -- 5.3 Controlling Study Tool -- 5.4 Virtual Sincerity -- 5.5 The Sincerity of the Internal Construction -- 5.6 Study Tool Stability -- 6 Hypothesis Testing -- 6.1 The First Sub-hypothesis Test -- 6.2 The Second Sub-hypothesis Test -- 6.3 The Third Sub-hypothesis Test -- 6.4 Fourth Sub-hypothesis Test -- 6.5 Testing the Second Main Hypothesis -- 7 Results Discussion -- 8 Study Recommendations -- References -- The Impact of Choosing Distribution Channels Factors During the Coronavirus Pandemic on the Wholesaler's Satisfaction -- 1 Introduction -- 2 Study Problem -- 3 Operational and Procedural Definitions -- 4 Theoretical Framework -- 5 Study Hypothesis -- 6 Study Methodology -- 7 Study Population -- 8 Study Tools -- 9 Adjusting the Study Tool -- 10 Test of the Hypothesis -- 11 Discussion -- 12 Recommendations -- References -- The Impact of Salesperson Skills on the Purchasing Decision in Electronics Showroom During the Coronavirus (COVID-19) Pandemic in Zarqa City -- 1 Introduction -- 2 Literature Review -- 3 Hypotheses of Study -- 4 Research Methodology -- 4.1 Population and Sample -- 4.2 Questionnaires Design -- 5 Results -- 5.1 Reliability Test. ; 5.2 Demographic Variables -- 5.3 Hypothesis Test -- 6 Conclusion -- References -- Artificial Intelligence, TechManagement, Women Entrepreneurship, and Social Implications -- FinTech Adoption in Jordan: Extending UTAUT2 with eWOM and COVID-19 Perceived Risk -- 1 Introduction -- 2 Literature Review and Theoretical Framework -- 2.1 FinTech in Jordan During COVID-19 Pandemic -- 2.2 COVID-19 Perceived Risk (Disease Risk) -- 2.3 eWOM -- 3 Materials and Method -- 4 Results and Discussion -- 5 Conclusion -- References -- Assessing the Influences of Need of Achievement and Confidence on the Women-Owned-Micro Enterprises' Success in Malaysia -- 1 Introduction -- 2 Literature Review -- 2.1 Women Entrepreneur and Success -- 2.2 The Context -- 2.3 Need of Achievement -- 3 Methodology -- 4 Finding -- 4.1 Demographics -- 4.2 Results of Measurement Model -- 5 Discussion and Conclusion -- References -- Critical Success Factors of Outsourced Public Practice Accountants as Business Advisors Among SMEs in Malaysia -- 1 Introduction -- 2 Literature Review -- 2.1 Public Practice Accountant as Business Advisors -- 2.2 Factors of Outsourcing PPA as Business Advisors by SMEs -- 3 Methodology -- 4 Results and Analysis -- 4.1 Respondent Profile -- 4.2 Reliability Analysis (Cronbach Alpha) -- 4.3 Descriptive Analysis -- 5 Discussion -- 6 Conclusion -- References -- The Impact of Economic Climate and R& -- D Transfer on Entrepreneurship Capacity During COVID-19 Pandemic: A Qualitative Study -- 1 Introduction -- 2 Literature Review -- 2.1 Economic Climate -- 2.2 R& -- D Transfer and Economic Climate -- 2.3 Economic Climate and Capacity for Entrepreneurship -- 2.4 R& -- D Transfer and Capacity for Entrepreneurship -- 3 Method -- 3.1 Approach -- 3.2 Data Collection -- 4 Findings and Discussion -- 5 Conclusion and Recommendations. ; 6 Limitations and Suggestions for Future Research -- References -- The Response of Islamic Banks Face the Covid-19 Pandemic and the Role of Financial Technology -- 1 Introduction -- 2 Literature Review -- 3 Islamic Finance COVID-19 Crisis -- 3.1 Islamic Finance Tools Used in Covid19 Crisis Period: -- 3.2 The Role of Islamic FinTech During the Covid19 Period: -- 4 Conclusion -- References -- Factors Affecting the Adoption of Social Media Among Jordanian SMEs Based on UTAUT Mode -- 1 Introduction -- 2 Literature Review and (UTAUT) -- 3 Methodology -- 4 Finding -- 4.1 Reliability Analysis -- 4.2 Correlation Analysis -- 4.3 Regressions -- 5 Discussion and Theoretical Contribution -- 6 Conclusion -- References -- The Impact of Entrepreneurial Orientation on Innovative Performance in Jordanian SMEs During the Covid-19 Pandemic -- 1 Introduction -- 2 Literature Review -- 2.1 Innovative Performance (IP) -- 2.2 Entrepreneurial Orientation (EO) -- 2.3 Entrepreneurial Orientation and Innovative Performance -- 2.4 Model of Study -- 3 Research Methodology -- 3.1 Population and Sampling of the Study -- 3.2 Measurements -- 4 Results -- 4.1 Data Analysis -- 4.2 Reliability Test -- 4.3 Hypotheses Test -- 5 Discussion -- 6 Conclusions -- References -- The Role of Information Technology to Fight the Covid-19 Pandemic (Jordan is a Model) -- 1 Introduction -- 2 Related Works -- 2.1 Jordanian IT Solutions -- 3 Methods -- 3.1 The Research Questions -- 3.2 Study Design -- 3.3 Data Collection -- 3.4 Data Analysis -- 4 Results -- 4.1 Demographic Variables -- 4.2 The Role of Information Technology to Combat Covid-19 -- 5 Discussions -- 6 Conclusion -- References -- Capitals Investment Decision of Malaysian Family Business: From Traditional into Neoliberal Business Entity -- 1 Introduction -- 2 Cultural Theorisations of Capital -- 3 Extended Case Method. ; 4 Data Analysis and Findings -- 4.1 Chronologies of Neoliberalising the Families into Business Entities -- 4.2 Collection of Capitals -- 4.3 The Conflict of Neoliberalising Family Business -- 5 Implication and Conclusion -- References -- The Effect of Top Management Support and Support Supplier Development on Green Supply Chain Management in the Construction Jordanian -- 1 Introduction -- 2 Literature Review -- 2.1 Green Supply Chain Management (GSCM) -- 2.2 Antecedent of GSCM -- 3 Theoretical Framework -- 4 Research Methodology -- 5 Findings -- 5.1 Descriptive Analysis -- 5.2 Reliability -- 5.3 Result Confirmatory Factor Analyses -- 5.4 Correlation Analysis -- 5.5 Multiple Regressions on Top Management and Support Supplier Development Factors that Influence on GSCM Dimensions -- 6 Discussions -- 7 Conclusion and Limitations -- References -- Evaluation of Using Computer Assisted Telephone Interview Mode of Data Collection in the Time of COVID-19 Pandemic-Palestine Case -- 1 Introduction -- 2 Data Quality of CATI-Based Surveys -- 2.1 Data Assessment -- 2.2 Data Measurement -- 3 Sample Frame of CATI-Based Household Surveys -- 3.1 Methodology -- 3.2 Associated Limitations -- 4 Conclusion and Recommendations -- References -- Driving Innovative, Sustainability, and Creative Practices -- Impact of Innovation and Government Support on the Business Performance of SMEs in Oman -- 1 Introduction -- 1.1 Background of the Study -- 1.2 Significance of the Study -- 1.3 Objectives of the Study -- 2 Literature Review and Hypothesis Development -- 2.1 Innovation and Business Performance -- 2.2 Government Support and Business Performance -- 2.3 Innovation, Government Support and Business Performance -- 3 Research Methodology -- 4 Government Support for SMEs in Oman -- 4.1 Financial Support -- 4.2 Technical, Marketing and Legal Support. ; 4.3 Supporting SMEs During Covid-19 Pandemic.
• Titolo autorizzato: The implementation of smart technologies for business success and sustainability
• ISBN: 3-031-10212-6
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910627273803321
• Lo trovi qui: Univ. Federico II
• Serie: Studies in systems, decision and control.