Connecting organizational silos [[electronic resource] ] : taking knowledge flow management to the next level with social media / / Frank Leistner
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| Autore: |
Leistner Frank
|
| Titolo: |
Connecting organizational silos [[electronic resource] ] : taking knowledge flow management to the next level with social media / / Frank Leistner
|
| Pubblicazione: | Hoboken, N.J., : John Wiley & Sons, c2012 |
| Edizione: | 1st edition |
| Descrizione fisica: | 1 online resource (222 p.) |
| Disciplina: | 658.4/038 |
| Soggetto topico: | Knowledge management |
| Social media | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media; Copyright; Contents; Foreword; Preface; An Overview of this Book; Notes; Acknowledgments; Chapter 1: Your Organization Is Not ""The Web""; Terminology and Definitions; From Documents to Flows; Social Side of Knowledge Flows; KFM versus Social Media; Case Study 1: The Hub (SAS); Case Study 2: RedNet (Red Ventures); Notes; Chapter 2: Why Should You Care about Social Media?; Motivations; Network Dynamics; Breaking Isolation; The Super Watercooler; Handling the Dynamic Organization |
| Innovation EnablementNotes; Chapter 3: Getting Started; Inside versus Outside Social Media; Differences in the World; Laying the Foundation; How to Really Get It Off the Ground; Launch: Project or Initiative?; Technology: Build or Buy; Notes; Chapter 4: Roles; More Than Just Socializing; Individuals and Departments; Mobilize Your Evangelizers; Notes; Chapter 5: Driving for Success; Get All Stakeholders Involved Early; Go Viral; Freedom within Borders: The Power of Guidelines; Training Portfolio; Pulse; Executive Participation: Not Just Buy-In; Notes; Chapter 6: Fighting Barriers | |
| Fear of Losing ControlUnlearning; Dealing with ""Stupid""; Integration; No Time to Post: Portfolio Management; Legal Concerns; Note; Chapter 7: Technology: The Enabler; Social or Supporting Social; I Want an Internal Facebook; The Power of Simplicity; Multidimensional Navigation; Groups or Communities; Notification Management; Notes; Chapter 8: Social Media Analytics; Analyze What Is Going On; Social Network Analysis versus Reporting; Choosing the Right KPIs; Notes; Chapter 9: What's Next; Advances in Technology; Dealing with Channel Overload; More Social or More Technology | |
| Interaction TrendsNotes; Chapter 10: Final Thoughts; Appendix A: Key Success Factors; Appendix B: Additional Resources; About the Author; Index | |
| Sommario/riassunto: | Practical guidance on how to successfully introduce enterprise social networks to connect employees While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting Organizational Silos approaches social media and enterprise 2.0 from a knowledge flow management perspective. It offers practical and specific guidance on what to do and what not to do when introducing social media in an organization. This concise, easy-to-read guide offers a nuts-and-bolts look at how to get started in social media and driv |
| Titolo autorizzato: | Connecting organizational silos |
| ISBN: | 1-119-20525-5 |
| 1-118-41739-9 | |
| 1-283-59901-5 | |
| 9786613911469 | |
| 1-118-42193-0 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910141390503321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Wiley and SAS Business Series