China's digital presence in the Asia-Pacific : culture, technology and platforms / / Michael Keane, Haiqing Yu, Elaine Jing Zhao and Susan Leong [[electronic resource]]

• Autore: Keane Michael <1952->
• Pubblicazione: London : , : Anthem Press, , 2020
• Edizione: 1st ed.
• Descrizione fisica: 1 online resource (x, 198 pages) : digital, PDF file(s)
• Disciplina: 302.230951
• Soggetto topico: Digital media - China; Digital media - Economic aspects - China; Acculturation - China
• Soggetto geografico: China Foreign economic relations Pacific Area; Pacific Area Foreign economic relations China; China Relations Pacific Area; Pacific Area Relations China
• Persona (resp. second.): YuHaiqing <1970->; ZhaoElaine Jing; LeongSusan (Susan Mee Mee)
• Note generali: Title from publisher's bibliographic system (viewed on 20 Jan 2022).
• Nota di contenuto: Introduction: a Giant awakening? -- ; Part 1. China's '+' long game -- ; 1. Culture + -- ; 2. Industry + -- ; 3. Internet + -- ; 4. Platform + -- ; Part 2. The Asia-Pacific as a Chinese cultural landing pad -- ; 5. Assessing the evidence -- ; 6. East Asia: Hong Kong and Taiwan -- ; 7. South East Asia : Singapore and Malaysia -- ; 8. Oceania : Australia and New Zealand -- ; 9. From cultural presence to innovative nation -- ; Appendix: survey conducted from August to December 2019.
• Sommario/riassunto: This book examines China's digital economy and its reach into the Asia-Pacific region, focusing on Hong Kong, Taiwan, Singapore, Malaysia, Australia and New Zealand. It shows how the Asia-Pacific region with an existing large Chinese diaspora is seen as a 'cultural landing pad' for Chinese content and ideas. In addition to these regional investigations, the authors trace China's growing technological status as an innovative nation through four policy approaches: culture+, industry+, Internet+ and platform+. Other + characterizations include intelligent+ and social+. These + characterizations show how China is rejuvenating, drawing technological knowhow from the region, and adding to its cultural power. <br><br>Drawing on the political economy of the media, industry analysis, platform studies and cultural policy studies, the authors provide a comprehensive analysis of how Chinese cultural and creative industries became digital, as well as investigating the key players and the leading platforms including Alibaba, Tencent, ByteDance, TikTok, Baidu, iQiyi and Meituan. The book argues that China's commercial digital platforms are increasingly recognized outside China and in many cases can disseminate Chinese culture more effectively than government-supported media, although this does not necessarily translate into influence. <br><br>The sites chosen suggest that there is widespread ambivalence to China's political messaging combined with an uneven reception of its popular culture. The book provides a critique of Western bias in soft power metrics and draws on empirical data to provide alternative readings. <br><br>The authors also analyse in detail Beijing's changing policies towards the governance of culture, Internet technologies and digital platforms. The book illustrates how Chinese cultural power is extending overseas and the challenges of Chinese platforms, products and services in overcoming stereotyping and 'threat' perceptions.
• Titolo autorizzato: China's digital presence in the Asia-Pacific
• ISBN: 1-78527-623-9
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910758401203321
• Lo trovi qui: Univ. Federico II
• Serie: Anthem series on digital China.