The Complexity Turn : Cultural, Management, and Marketing Applications / / edited by Arch G. Woodside
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| Titolo: |
The Complexity Turn : Cultural, Management, and Marketing Applications / / edited by Arch G. Woodside
|
| Pubblicazione: | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2017 |
| Edizione: | 1st ed. 2017. |
| Descrizione fisica: | 1 online resource (XXV, 254 p. 59 illus., 34 illus. in color.) |
| Disciplina: | 658.8 |
| Soggetto topico: | Marketing |
| Cultural studies | |
| Tourism | |
| Management | |
| Personnel management | |
| Cultural Studies | |
| Tourism Management | |
| Human Resource Management | |
| Persona (resp. second.): | WoodsideArch G |
| Nota di bibliografia: | Includes bibliographical references at the end of each chapters and index. |
| Nota di contenuto: | Chapter 1.Embracing the complexity turn in management research for modeling multiple realities -- Chapter 2. Taking the complexity turn in strategy management theory and research -- Chapter 3. The complexity turn in human resources theory and research -- Chapter 4. The complexity turn in behavioral pricing -- Chapter 5. The complexity turn in cultures’ consequences on entrepreneurship, innovation, and quality-of-life -- Chapter 6. The complexity turn to modeling firm heterogeneity in corporate social and financial performance. |
| Sommario/riassunto: | This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredients—any one antecedent (X) condition is insufficient for a consistent outcome (Y) (e.g., success or failure) even though the presence of certain antecedents may be necessary. A second tenet: modeling contrarian cases is useful because a high or low score for any given antecedent condition (X) associates with a high Y, low Y, and is irrelevant for high/low Y in some recipes in the same data set. Third tenet: equifinality happens—several recipes indicate high/low outcomes. |
| Titolo autorizzato: | The Complexity Turn |
| ISBN: | 3-319-47028-0 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910164983503321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |