E-commerce and web technologies : 9th international conference, EC-Web 2008 Turin, Italy, September 3-4, 2008, proceedings / / Giuseppe Psaila, Roland Wagner, editors

• Pubblicazione: Berlin ; ; Heidelberg : , : Springer-Verlag, , [2008]; ©2008
• Edizione: 1st ed. 2008.
• Descrizione fisica: 1 online resource (XII, 148 p.)
• Disciplina: 658.84
• Soggetto topico: Electronic commerce; Software engineering
• Persona (resp. second.): PsailaGiuseppe; WagnerRoland
• Note generali: Bibliographic Level Mode of Issuance: Monograph
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: Session 1 – Security in E-Commerce -- Secure Communication between Web Browsers and NFC Targets by the Example of an e-Ticketing System -- A Light Number-Generation Scheme for Feasible and Secure Credit-Card-Payment Solutions -- Session 2 – Social Aspects of E-Commerce -- Online Privacy: Measuring Individuals’ Concerns -- Analysing the Key Factors of Web Design: A Heuristic Evaluation -- Session 3 – Business Process and EC Infrastructures -- Service Architecture Design for E-Businesses: A Pattern-Based Approach -- An Event-Based Model for the Management of Choreographed Services -- A Matchmaking Architecture to Support Innovation by Fostering Supply and Demand of Venture Capital -- Session 4 – Recommender Systems and E-Negotiations -- Using Expressive Dialogues and Gradient Information to Improve Trade-Offs in Bilateral Negotiations -- Towards an Interdisciplinary Framework for Automated Negotiation -- Bargaining Power in Electronic Negotiations: A Bilateral Negotiation Mechanism -- Solution Architecture for Visitor Segmentation and Recommendation Generation in Real Time -- Session 5 – Web Marketing and User Profiling -- Effects of Cultural Background on Internet Buying Behaviour: Towards a Virtual Global Village? -- Evolutionary Prediction of Online Keywords Bidding -- Web Behaviormetric User Profiling Concept.
• Sommario/riassunto: This book constitutes the refereed proceedings of the 9th International Conference on Electronic Commerce and Web Technologies, EC-Web 2008, held in Turin, Italy, in September, 2008 in conjunction with Dexa 2008. The 12 revised full papers presented together with 2 invited papers were carefully reviewed and selected from numerous submissions. The papers are organized in five topical sessions on security in e-commerce, social aspects of e-commerce, business process and EC infrastructures, recommender systems and e-negotiations, and Web marketing and user profiling.
• Titolo autorizzato: E-Commerce and Web Technologies
• ISBN: 3-540-85717-6
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 996466095903316
• Lo trovi qui: Univ. di Salerno
• Serie: Lecture notes in computer science ; ; 5183.