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Titolo: | Special issue from the 4th SIG services research conference [[electronic resource] ] : services research - a truly global discipline / / guest editors Jochen Wirtz and Shaukat Brah |
Pubblicazione: | Bradford, England, : Emerald Group Publishing, c2006 |
Edizione: | 1st ed. |
Descrizione fisica: | 1 online resource (120 p.) |
Disciplina: | 658.8 |
Soggetto topico: | Service industries - Management |
Industrial management | |
Altri autori: | WirtzJochen BrahShaukat |
Note generali: | Description based upon print version of record. |
Nota di contenuto: | Cover; CONTENTS; INTERNATIONAL EDITORIAL ADVISORY BOARD; Guest editorial; Beyond technology acceptance: understanding consumer practice; Improving call centre agent performance; Switching barriers in business-to-business services: a qualitative study; E-customers' third party complaining and complimenting behavior; Defining relationship quality for customer-driven business development |
Sommario/riassunto: | The 2005 ServSIG Conference reflected the diverse and global nature of service research, with 150 participants coming from 22 countries on five continents. In total, 110 papers were accepted and presented at this conference. This e-book highlights that diversity, featuring five stimulating papers selected through a double-blind reviewing process from among the 31 submissions received for this issue. |
Titolo autorizzato: | Special issue from the 4th SIG services research conference |
ISBN: | 1-280-54731-6 |
9786610547319 | |
1-84544-967-3 | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910815707203321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |