Social Media Communications Technology: Essentials Strategies for Nonprofits and Associations
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| Titolo: |
Social Media Communications Technology: Essentials Strategies for Nonprofits and Associations
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| Pubblicazione: | [Place of publication not identified], : Jossey Bass Imprint, 2013 |
| Descrizione fisica: | 1 online resource (49 pages) |
| Disciplina: | 658.048 |
| Soggetto topico: | Nonprofit organizations - Management |
| Social media | |
| Persona (resp. second.): | StevensonScott C. |
| Note generali: | Bibliographic Level Mode of Issuance: Monograph |
| Nota di contenuto: | Social Networking Basics: Facebook, Twitter and LinkedIn -- Organizational Blogs and Online Diaries -- YouTube and Video Documentation -- Pulling it All Together: Social Media Strategy -- Technology to Enhance Real-World Events -- Virtual Meetings and Distance Solutions -- Enhancing E-Newsletters -- Augmenting Fundraising with Social Media -- Online Membership Services -- Specialized and Custom-Built Services -- Case Studies: Ideas Worth Considering. |
| Sommario/riassunto: | Social media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc. , this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. |
| Titolo autorizzato: | Social Media Communications Technology: Essentials Strategies for Nonprofits and Associations |
| ISBN: | 1-118-70394-4 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 996218684103316 |
| Lo trovi qui: | Univ. di Salerno |
| Opac: | Controlla la disponibilità qui |