Vai al contenuto principale della pagina

Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship



(Visualizza in formato marc)    (Visualizza in BIBFRAME)

Autore: Silverberg Jay J Visualizza persona
Titolo: Dead Fish Don't Swim Upstream : Real Life Lessons in Entrepreneurship Visualizza cluster
Pubblicazione: New York : , : Business Expert Press, , 2021
©2021
Edizione: First edition.
Descrizione fisica: 1 online resource (228 pages)
Disciplina: 658.421
Soggetto topico: Entrepreneurship
New business enterprises
Success in business
Soggetto non controllato: Business
Start-ups
Minimum viable product
Exit strategy
Advisers
Advisory board
Deal making
Entrepreneurs
Sales
Customers
Boot strapping
Funding
Elastic ethics
Investors
Social responsibility
Communications
Partners
Competitors
Marketing
International deals
Domestic markets
Assets
Soft assets
Data rooms
Business plans
Markets
Value propositions
Revenue models
Branding
Promotion
Business ethics
Entrepreneurship
Business strategies
Business advice
Success
Dealing with challenges
Academic business gap
Business stories that teach
Business life lessons
Altri autori: McLeanBruce E  
Nota di contenuto: Chapter 1. Great ideas become great businesses -- Chapter 2. Business planning, startup research, and feasibility -- Chapter 3. Launching a business like you really mean it -- Chapter 4. Resources and foundation building -- Chapter 5. Leadership, and how to be a great business leader -- Chapter 6. You need to learn to deal with all sorts of people -- Chapter 7. Money, investment, and partnerships -- Chapter 8. Marketing and market penetration strategies that actually work -- 1Chapter 9. Branding goes way beyond a pretty logo -- Chapter 10. Sales are your mainstays to survival and growth -- Chapter 11. Evolving your business: capitalizing on growth and change -- Chapter 12. Operating your business -- Chapter 13. Dealmaking in your favor -- Chapter 14. Communications, networking, and playacting -- Chapter 15. Business is a game best played to win -- Chapter 16. Creating value and net worth -- Chapter 17. Exit strategies: getting out with money in your jeans -- Chapter 18. We are only human: stories from the trenches.
Sommario/riassunto: Business academia offers an excellent entrepreneurial foundation. Ten reality sets in. This book bridges the gap between academia and real business, to counsel by example, and to deliver timely, actionable recommendations to capitalize on opportunities, or to sidestep hidden business grenades. Advice is best delivered by those who have successfully walked the entrepreneurial trail, but not without incurring some scars along the way. That's us. For the university instructor or professor, this book adds another dimension to what is being taught, and facilitates the lecturers' ability to convey important business lessons in bite-size morsels.
Titolo autorizzato: Dead Fish Don't Swim Upstream  Visualizza cluster
ISBN: 1-63742-158-3
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910818592103321
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Serie: Entrepreneurship and small business management collection. . 1946-5661