Planning focus groups [[electronic resource]. /] / David L. Morgan with Alice U. Scannell
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| Autore: |
Morgan David L (Sociologist)
|
| Titolo: |
Planning focus groups [[electronic resource]. /] / David L. Morgan with Alice U. Scannell
|
| Pubblicazione: | London, : SAGE, c1998 |
| Descrizione fisica: | 1 online resource (xvi, 139 p.) : 1 port |
| Disciplina: | 001.433 |
| Soggetto topico: | Focus groups |
| Altri autori: |
ScannellAlice U
|
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references (p. 133) and indexes. |
| Nota di contenuto: | Cover; Contents; Acknowledgments; Introduction to the Focus Group Kit; Chapter 1 - About This Book; Chapter 2 - Guiding Principles of Planning; Chapter 3 - Planning and Timelines; Chapter 4 - Personnel and Budgeting; Chapter 5 - Deciding on the Degree of Structure; Chapter 6 - Deciding on the Group Composition; Chapter 7 - Deciding on Group Size; Chapter 8 - Deciding on the Number of Groups; Chapter 9 - Recruiting the Participants; Chapter 10 - Setting up the Sessions; Chapter 11 - Checklist for Planning Focus Groups; References; Index to This Volume; Index to the Focus Group Kit |
| About the Author | |
| Sommario/riassunto: | 'Planning Focus Groups' is part of the six-volume Focus Group Kit which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data. |
| Titolo autorizzato: | Planning focus groups |
| ISBN: | 1-5063-3918-2 |
| 1-4833-2817-1 | |
| 1-4522-5016-2 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910791728103321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Focus Group Kit