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Matching services to markets : the role of the human sensorium in shaping service-intensive markets / / H.B. Casanova



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Autore: Casanova H. B. Visualizza persona
Titolo: Matching services to markets : the role of the human sensorium in shaping service-intensive markets / / H.B. Casanova Visualizza cluster
Pubblicazione: New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2016
Edizione: First edition.
Descrizione fisica: 1 online resource (xix, 108 pages) : illustrations
Disciplina: 330.153
Soggetto topico: Markets
Service industries
Soggetto genere / forma: Electronic books.
Soggetto non controllato: Abram Maslow
Binaural Hearing
Breakthrough
Commodity
CONTROL
Couplets of Elemental Value
DELIVERY
Efficiency
Foveal Vision
Institutional imperatives
Intent-Driven "Cockpit"
Parafovea (Parafoveal Belt)
Peripheral Vision
Planning
Punctuated Spectrum
Sensorium
STRATEGY
Value Co-Creation
Nota di bibliografia: Includes bibliographical references (pages 103-105) and index.
Nota di contenuto: 1. Mapping a course into markets -- 2. And the answer is: exchanges -- 3. Markets -- 4. Time-invariant market structure -- 5. Interim conclusions -- Appendix A. The sensorium cascades into markets -- Appendix B. The roots of market structure in biology and sociobiology -- Appendix C. Cycles between production, finance, and market strategy at IBM -- Appendix D. Glossary, keywords, and special terms -- References -- Index.
Sommario/riassunto: Every creature builds its niche in engagement with its environment. Such engagements, repeated over time, invariably result in stable exchanges supporting a particular species. Every species maintains its exchanges using its unique sensorium, its own aggregated set of sensory channels it uses to see and frame the world around it. Our sensorium dictates the unique way we discover our worlds. It determines the reach, the range, the limits, the apprehended spectra, the blind spots, and the sutures among the sensory channels by which we gain inbound impressions of our wider environs. As well, our sensorium conditions how we think, judge, and how we launch outbound action, as we build our very human exchanges into societies. It engraves and projects itself on both the learnings and initiatives we deploy to impose meaning and intent onto our wider human world. It determines our structures, our processes and the materiel we use to build out our socially networked exchanges. In the economic realm, these exchanges, structured uniquely by our very human sensorium, become formalized as Markets. Understanding our sensorium, seeing its projective power, its emergent properties, and its corresponding fault lines and tectonic zones as it governs and even dictates our social structures, can greatly clarify our understanding of market architecture itself: structure, process, and materiel. With these deep landmarks mapped out, we can catalyze great progress in further consolidating a robust Science of Service and Service Innovation. Spurring that on is the dominant intent and exploration of this book.
Titolo autorizzato: Matching services to markets  Visualizza cluster
ISBN: 1-63157-308-X
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910465110003321
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Serie: Service systems and innovations in business and society collection. . 2326-2699