Consumer boycotts : effecting change through the marketplace and the media / / Monroe Friedman
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| Autore: |
Friedman Monroe
|
| Titolo: |
Consumer boycotts : effecting change through the marketplace and the media / / Monroe Friedman
|
| Pubblicazione: | New York : , : Routledge, , 1999 |
| Descrizione fisica: | 1 online resource (305 p.) |
| Disciplina: | 381/.3 |
| Soggetto topico: | Consumer behavior |
| Boycotts | |
| Consumer satisfaction | |
| Consumer complaints | |
| Soggetto genere / forma: | Electronic books. |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references (p. [263]-274) and index. |
| Nota di contenuto: | Book Cover; Title; Contents; Acknowledgments; Preface; Consumer Boycott Basics; Factors Affecting Boycott Success; Labor Boycotts; Consumer Economic Boycotts; Minority Group Initiatives: African American Boycotts; Boycott Initiatives of Other Minority Groups; Boycotts by Religious Groups; Ecological Boycotts; Consumer ~Buycotts~; Boycott Issues and Tactics in Historical Perspective; The 1966 Consumer Protest as Seen by Its Leaders; Boycott Observations over Time; Notes; References; Permissions; Index |
| Sommario/riassunto: | Monroe Friedman discusses different types of boycotts, from their historical focus on labour and economic concerns, to the more recent inclusion of issues such as minority rights, animal welfare and environmental protection. |
| Titolo autorizzato: | Consumer boycotts |
| ISBN: | 1-135-96042-9 |
| 0-203-90040-5 | |
| 1-280-31675-6 | |
| 0-203-90041-3 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910450518403321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |