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[null,"1.","Record Nr.",null,"UNISOBVAN0044834"]
[null,null,"Autore",null,"Pirandello, Luigi"]
[null,null,"Titolo",null,"Tutti i romanzi 2 / Luigi Pirandello ; a cura di Giovanni Macchia ; con la collaborazione di Mario Costanzo ; introduzione di Giovanni Macchia"]
[null,null,"Pubbl/distr/stampa",null,"Milano, : Mondadori, 1973"]
[null,null,"Descrizione fisica",null,"1133 p. ; 18 cm."]
[null,null,"Lingua di pubblicazione",null,"Italiano"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,"2.","Record Nr.",null,"UNINA9910298538703321"]
[null,null,"Autore",null,"Berg Bettina"]
[null,null,"Titolo",null,"Retail Branding and Store Loyalty : Analysis in the Context of Reciprocity, Store Accessibility, and Retail Formats / / by Bettina Berg"]
[null,null,"Pubbl/distr/stampa",null,"Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2014"]
[null,null,"ISBN",null,"3-658-01596-9"]
[null,null,"Edizione",null,"[1st ed. 2014.]"]
[null,null,"Descrizione fisica",null,"1 online resource (197 p.)"]
[null,null,"Collana",null,"Handel und Internationales Marketing Retailing and International Marketing, , 2626-3327"]
[null,null,"Classificazione",null,"380"]
[{"$nulls":4},"650"]
[{"$nulls":4},"QP 600"]
[null,null,"Disciplina",null,"658.87"]
[null,null,"Soggetti",null,"Marketing"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references."]
[null,null,"Nota di contenuto",null,"Managing Retail Brands Across Different Consumer Perception Levels -- Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers -- Managing retail brands in the light of different local competitive contexts -- Importance of Retail Brand Equity and Store Accessibility for Store Loyalty in Local Competition -- Managing Retail Brands Within Different Retail Formats in an International Context -- A Comparison Study in Germany and Romania on the International Transfer and Perception of Retail Formats."]
[null,null,null,"Sommario/riassunto","Marketers and retailers have to understand how to manage different consumer perception levels of retail brands, which have a major determining role on store loyalty across different complex contexts. Addressing these issues, Bettina Berg analyzes first whether corporate reputation and retail store equity have a reciprocal relationship in determining store loyalty. Second, she evaluates whether retail brand equity or store accessibility provides a greater contribution to store loyalty across different local competitive situations. Third, she investigates whether perceptions of format specific core attributes differ in their impact on the brand building process in saturated and emerging markets.   Contents n  Managing Retail Brands Across Different Consumer Perception Levels n  Reciprocal Effects of the Corporate Reputation and Store Equity of Retailers n  Managing Retail Brands in the Light of Different Local Competitive Contexts n  Importance of Retail Brand Equity and Store Accessibility for Store "]
[{"$nulls":4},"Loyalty in Local Competition n  Managing Retail Brands Within Different Retail Formats in an International Context n  A Comparison Study in Germany and Romania on the International Transfer and Perception of Retail Formats   Target Groups ·         Researchers and students in the fields of management and economics focusing on marketing and retailing ·         Business practitioners focusing on managing retail brands     The Author Dr. Bettina Berg received her doctor’s degree from the University of Trier (FB IV), where she worked at the chair for Marketing and Retailing of Prof. Dr. Prof. h.c. Bernhard Swoboda.     The Editors: The series Handel und Internationales Marketing/Series Retailing and International Marketing is edited by Prof. Dr. Bernhard Swoboda and Prof. Dr. Thomas Foscht."]
[null,"3.","Record Nr.",null,"UNINA9910965694003321"]
[null,null,"Autore",null,"Kinley Nik"]
[null,null,"Titolo",null,"Changing Employee Behavior : A Practical Guide for Managers / / by Nik Kinley, Shlomo Ben-Hur"]
[null,null,"Pubbl/distr/stampa",null,"London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2015"]
[null,null,"ISBN",null,"1-349-49684-7"]
[null,null,"Edizione",null,"[1st ed. 2015.]"]
[null,null,"Descrizione fisica",null,"1 online resource (255 p.)"]
[null,null,"Disciplina",null,"658.3/14"]
[null,null,"Soggetti",null,"Strategic planning"]
[{"$nulls":4},"Leadership"]
[{"$nulls":4},"Management"]
[{"$nulls":4},"Industrial organization"]
[{"$nulls":4},"Communication in organizations"]
[{"$nulls":4},"Experimental economics"]
[{"$nulls":4},"Personal coaching"]
[{"$nulls":4},"Business Strategy and Leadership"]
[{"$nulls":4},"Organization"]
[{"$nulls":4},"Corporate Communication"]
[{"$nulls":4},"Experimental Economics"]
[{"$nulls":4},"Coaching"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Includes index."]
[null,null,"Nota di contenuto",null,"Cover; Contents; List of Figures; Acknowledgments; About the Authors; Chapter 1: How to Help Change Happen; Chapter 2: Four Ways to Think about Change; Chapter 3: Intrinsic Motivation: The Science of Commitment; Chapter 4: Extrinsic Motivation: Using Reward and Punishment; Chapter 5: Ability; Chapter 6: Psychological Capital: Believing You Can Succeed; Chapter 7: Psychological Capital: Willpower and Resilience; Chapter 8: How to Build, Break, and Change Habits; Chapter 9: Gamification; Chapter 10: Nudging; Chapter 11: Becoming an Architect of Change; Appendix 1: Key Questions to Ask Yourself"]
[{"$nulls":4},"Appendix 2: MAPS Profiler ToolAppendix 3: MAPS Profiler Graph; Endnotes; Index"]
[null,null,null,"Sommario/riassunto","An important part of every manager's job is changing people's behavior: to improve someone's performance, get them to better "]
[{"$nulls":4},"manage relationships with colleagues, or to stop them doing something. Yet, despite the fact that changing people's behavior is such an important skill for managers, too many are unsure how to actually go about it. This book reveals the simple, but powerful techniques for changing behavior that experts from a range of disciplines have been using for years, making them available to all managers in a single and comprehensive toolkit for change that managers can use to drive and improve the performance of their staff. Based on research conducted for this book, it introduces practical techniques drawn from the fields of psychology, psychotherapy, and behavioral economics, and show how they can be applied to address some of the most common, every-day challenges that managers face. #changingpeople."]