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[null,"1.","Record Nr.",null,"UNISALENTO991002094639707536"]
[null,null,"Titolo",null,"Communication of politics : cross-cultural theory building in the practice of public relations and political marketing / Bruce I. Newman, Dejan Veréciéc, editors"]
[null,null,"Pubbl/distr/stampa",null,"New York : Haworth Political, c2002"]
[null,null,"ISBN",null,"0789021595"]
[null,null,"Descrizione fisica",null,"184 p. : ill. ; 23 cm"]
[null,null,"Disciplina",null,"324.73"]
[null,null,"Soggetti",null,"Comunicazione in politica - Stati Uniti"]
[{"$nulls":4},"Comunicazione in politica - Gran Bretagna"]
[{"$nulls":4},"Comunicazione in politica - Slovenia"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Nota di bibliografia","Include riferimenti bibliografici e indice"]
[null,null,"Nota di contenuto",null,"The merging of public relations and political marketing -- Bruce I. Newman, Dejan Veréciéc -- The material culture of US elections / Philip John Davies -- News management and new managerialism / David Deacon, Wendy Monk -- New Labour / Jon White, Leslie de Chernatony -- Political marketing research in the 2000 U.S. election / Elaine Sherman, Leon G. Schiffman -- The 2000 American presidential election / Dennis W. Johnson -- Who pays the piper? / Phil Harris -- Communicative diplomacy for the 3rd millennium / Kristina Plavésak -- Models of voter behavior / Dejan Veréciéc, Iztok Verdnik -- Structural models of voter behavior in the 2000 Polish presidential election / Andrzej Falkowski, Wojciech Cwalina -- Testing a predictive model of voter behavior on the 2000 U.S. presidential election / Bruce I. Newman"]