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[null,"1.","Record Nr.",null,"UNISA996206183503316"]
[null,null,"Autore",null,"Peters Rolf-Herbert"]
[null,null,"Titolo",null,"Puma Story: The Remarkable Turnaround of an Endangered Species into One of the World's Hottest Sportlifestyle Brands"]
[null,null,"Pubbl/distr/stampa",null,"[Place of publication not identified], : Marshall Cavendish Corporation, 2009"]
[null,null,"ISBN",null,"3-446-41144-5"]
[{"$nulls":4},"0-462-09382-4"]
[null,null,"Descrizione fisica",null,"1 online resource (240 p.)"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Bibliographic Level Mode of Issuance: Monograph"]
[null,null,null,"Sommario/riassunto","Puma is one of the world's top three sports brands that include Nike and Adidas. Today, Puma is not just a company that makes sports wear and shoes. Puma is a lifestyle label, with products created by world famous fashion designers and which can be found next to those of Gucci, Prada and Dolce & Gabbana.Through unprecedented access to Puma archives and the main players, the author tells the extraordinary story of Puma's rise in world sport and fashion. It's a story based on a family quarrel between two brothers, which resulted in the creation of two companies - Adidas and Puma - by each of the brothers. Competing furiously against one another, the brothers turned their companies into world beaters, dominating the global sporting stage for decades after the War. Today Puma is a 1.75 billion company, and became the most powerful sports brand in the world when it sponsored the 2006 World Cup and the winning team, Italy."]
[null,"2.","Record Nr.",null,"UNINA9910331859503321"]
[null,null,"Autore",null,"Aynsley Jeremy"]
[null,null,"Titolo",null,"Designing modern Germany / / Jeremy Aynsley"]
[null,null,"Pubbl/distr/stampa",null,"London, : Reaktion, 2009"]
[null,null,"ISBN",null,"1-282-79610-0"]
[{"$nulls":4},"9786612796104"]
[{"$nulls":4},"1-86189-744-8"]
[null,null,"Edizione",null,"[1st ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (255 pages) : illustrations (some color), maps"]
[null,null,"Disciplina",null,"708.3155"]
[{"$nulls":4},"745.409430904"]
[null,null,"Soggetti",null,"Design - Germany - History - 20th century"]
[{"$nulls":4},"Decorative arts - Germany - History - 20th century"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"Designing Modern Germany Cover; Imprint page; Contents; Introduction: The Culture of Design in Germany; 1: Design Ideals, Design Reform, Design Professions, 1870-1914; 2: Experiment and Tradition in Design, 1917-33; 3: Politics and Design: Reaction and Consolidation, 1933-45; 4: Reconstruction and the Tale of Two Germanys, 1945-75; 5: Reunification: Design in a Global Context, 1975-2005; Conclusion; References; Select Bibliography; Acknowledgements; Photo Acknowledgements; Index"]
[null,null,null,"Sommario/riassunto","German design and architecture reflects the country's rich and fraught political history in its structure and aesthetic philosophy. Jeremy Aynsley now offers an in-depth study of this relationship between German history and design since 1870 and the compl"]