{"text_format":"2","workbook":"xls","n_sheets":1,"sheets":["report2"],"not_rendered":{"charts":0,"images":0,"macros":0,"external_links":1,"defined_names":1,"comments":0,"pivot_tables":0},"unopened":[],"bounds":{"document_bytes":16777216,"sheet_cells":100000,"run_cost":"one","rows_first":2000,"rows_last":500,"rows_between":2000,"halvings":0,"cell_chars":16384,"cell_head_chars":4096},"cells_cut":0,"cells_raw":0,"read":"whole","date_system":"1900","formulas":"cached_only"}

{"sheet":"report2","index":0,"n_rows":27,"n_cols":5,"rows_kept":27,"cut":false,"hidden":false,"merged":[[0,2,0,3],[0,4,0,5],[1,2,1,3],[1,4,1,5],[2,2,2,3],[2,4,2,5],[3,2,3,3],[4,2,4,3],[5,2,5,3],[6,2,6,3],[7,2,7,3],[8,2,8,3],[9,2,9,3],[21,2,21,3],[22,2,22,3],[24,2,24,3]],"flags":["formulas_cached_only"]}
[null,"1.","Record Nr.",null,"UNINA9911009336303321"]
[null,null,"Autore",null,"Falcão Horacio"]
[null,null,"Titolo",null,"Pharma, Prices and Power : Reshaping Pharmaceutical Pricing Negotiations for a Healthier Future / / by Horacio Falcão, Rodrigo Gouveia, Hervé Lamarque"]
[null,null,"Pubbl/distr/stampa",null,"Cham : , : Springer Nature Switzerland : , : Imprint : Springer, , 2025"]
[null,null,"ISBN",null,"3-031-93933-6"]
[null,null,"Edizione",null,"[1st ed. 2025.]"]
[null,null,"Descrizione fisica",null,"1 online resource (284 pages)"]
[null,null,"Collana",null,"Future of Business and Finance, , 2662-2475"]
[null,null,"Disciplina",null,"362.1068"]
[null,null,"Soggetti",null,"Health services administration"]
[{"$nulls":4},"Industries"]
[{"$nulls":4},"Conflict management"]
[{"$nulls":4},"Public health"]
[{"$nulls":4},"Strategic planning"]
[{"$nulls":4},"Leadership"]
[{"$nulls":4},"Medical economics"]
[{"$nulls":4},"Health Care Management"]
[{"$nulls":4},"Mediation and Conflict Management"]
[{"$nulls":4},"Public Health"]
[{"$nulls":4},"Business Strategy and Leadership"]
[{"$nulls":4},"Health Economics"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,"Nota di contenuto",null,"1. Introduction -- 2. Understanding Healthcare systems and their Negotiations -- 3. The Government (Payer) Challenge -- 4. The Biopharma Challenge -- 5. P&R Negotiation Challenges -- 6. What Can You Do Differently -- 7. Conclusion."]
[null,null,null,"Sommario/riassunto","This book brings a negotiation perspective to healthcare. It opens the hidden box of pricing and reimbursement (P&R) negotiations, showing their huge impact on global healthcare systems and how they could be drastically improved. The authors offer a comprehensive and unique negotiation-based analysis of healthcare systems worldwide, highlighting the historical, structural, and ethical challenges that shape P&R negotiations. From the role of governments and health insurers to the intricate dynamics between healthcare providers and users, the authors examine the forces driving healthcare costs and access. With a "]
[{"$nulls":4},"unique blend of theoretical expertise and practical experience, the authors propose a paradigm shift toward value-oriented negotiations. They show how to move away from adversarial win-lose tactics to collaborative and transparent negotiations."]