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[null,"1.","Record Nr.",null,"UNINA9910699151403321"]
[null,null,"Titolo",null,"ADP codebook March, 2009 [[electronic resource] /] / Resource Assessment and Conservation Engineering Division, Alaska Fisheries Science Center, National Marine Fisheries Service"]
[null,null,"Pubbl/distr/stampa",null,"[Seattle, Wash.] : , : U.S. Dept. of Commerce, National Marine Fisheries Service, Alaska Fisheries Science Center, Resource Assessment and Conservation Engineering Division, , [2009]"]
[null,null,"Descrizione fisica",null,"1 online resource (160 pages) : digital, PDF file"]
[null,null,"Soggetti",null,"Trawls and trawling - United States"]
[{"$nulls":4},"Fisheries - Equipment and supplies"]
[{"$nulls":4},"Fish surveys - United States"]
[{"$nulls":4},"Fish tagging - United States"]
[{"$nulls":4},"Handbooks and manuals."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Title from title screen (viewed Mar. 2, 2010)."]
[null,"2.","Record Nr.",null,"UNINA9910782239603321"]
[null,null,"Autore",null,"Bailey Randall C. <1947->"]
[null,null,"Titolo",null,"David in love and war : the pusuit of power in 2 Samuel 10-12 / / Randall C. Bailey"]
[null,null,"Pubbl/distr/stampa",null,"Sheffield, England : , : JSOT Press, , 1990"]
[{"$nulls":4},"©1990"]
[null,null,"ISBN",null,"1-281-84230-3"]
[{"$nulls":4},"9786611842307"]
[{"$nulls":4},"0-567-27150-1"]
[null,null,"Descrizione fisica",null,"1 online resource (224 pages)"]
[null,null,"Collana",null,"Journal for the study of the Old Testament. Supplement series ; ; 75."]
[null,null,"Disciplina",null,"221.924"]
[null,null,"Soggetti",null,"Kings and rulers - Biblical teaching"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Based on the author's dissertation--Emory University."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references."]
[null,null,"Nota di contenuto",null,"Contents; Acknowledgments; Abbreviations; Chapter 1 ROST'S THEORY OF A THRONE SUCCESSION NARRATIVE AND ITS PROPONENTS AND OPPONENTS; Chapter 2 2 SAMUEL 10-12 AND THE REMAINDER OF THE THRONE SUCCESSION NARRATIVE; Chapter 3 THE AMMONITE WAR MATERIALS 2 Samuel 10.1-11.1;  12.26-31; Chapter 4 THE DAVID-BATHSHEBA, DAVID-URIAH, AND DAVID-NATHAN COMPLEXES AND THE BIRTH OF SOLOMON; Chapter 5 SUMMARY AND CONCLUSIONS; Notes; Bibliography; Index of Biblical References; Index of Authors"]
[null,"3.","Record Nr.",null,"UNINA9910966208303321"]
[null,null,"Autore",null,"Shaw Mark <1965->"]
[null,null,"Titolo",null,"Copywriting : successful writing for design, advertising, and marketing / / Mark Shaw"]
[null,null,"Pubbl/distr/stampa",null,"London, : Laurence King, 2012"]
[null,null,"ISBN",null,"9781780671628"]
[{"$nulls":4},"1780671628"]
[null,null,"Edizione",null,"[2nd ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (240p.)"]
[null,null,"Disciplina",null,"808.0666591"]
[null,null,"Soggetti",null,"Advertising copy"]
[{"$nulls":4},"Business writing"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Previous ed.: 2009."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"Intro -- Copywriting, 2nd edition -- Contents -- Preface -- Introduction -- Chapter 1: Getting to grips with copywriting -- Chapter 2: The art of writing great copy -- Chapter 3: Writing for brand and marketing -- Interview: John Simmons, The Writer -- Interview: Steve Manning, Igor International -- Case Study: Serious Waste Management -- Case Study: Olive Media Products -- Chapter 4: Writing for advertising and direct marketing -- Interview: Diane Ruggie, DDB -- Interview: Will Awdry, Ogilvy -- Case Study: Amnesty International -- Case Study: MemoMind Pharma -- Chapter 5: Writing for retailing and products -- Interview: Meredith Matthews, Half Price Books -- Interview: Dan Germain, Innocent Drinks -- Case Study: Method Home Products -- Case Study: Pret A Manger -- Chapter 6: Writing for company magazines, newsletters, and internal communications -- Interview: Conan Kisor, American Medical Association -- Interview: Sarah McCartney, Lush Times -- Case Study: Land Rover Onelife -- Case Study: Kodak One Magazine -- Chapter 7: Writing for catalogs -- Interview: Vincent Stanley, Patagonia -- Interview: Kate Tetlow, Jupiter Design -- Interview: Sunita Yeomans, Creative Director, argos.co.uk -- Case Study: The Territory Ahead -- Chapter 8: Writing for the digital environment -- Interview: Mark Santus, Romeo Empire Design -- Interview: Catherine Toole, Sticky Content -- Case Study: Broad Stripe Butchers -- Case Study: Daily Candy -- Case Study: Creative Review Blog -- Glossary -- Further reading -- Index -- Picture credits -- Acknowledgments -- Cover."]
[null,null,null,"Sommario/riassunto","Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications. Using a series of exercises and up-to-date illustrated examples of award-winning campaigns and communication, Copywriting, Second Edition takes you through step-by-step processes that can help you to write content quickly and effectively. Including insightful interviews from leading copywriters, as well as illustrated case studies of major brands that explore the challenges involved in creating cutting-edge copy, this book will provide you with all the tools you need to become a confident and versatile creative copywriter."]