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[null,"1.","Record Nr.",null,"UNINA9910831189903321"]
[null,null,"Autore",null,"Natsuno Takeshi"]
[null,null,"Titolo",null,"The i-mode wireless ecosystem [[electronic resource] /] / Takeshi Natsuno ; translated by Ruth South McCreery"]
[null,null,"Pubbl/distr/stampa",null,"Chichester, West Sussex ; ; Hoboken, N.J., : John Wiley, c2003"]
[null,null,"ISBN",null,"1-280-27100-0"]
[{"$nulls":4},"9786610271009"]
[{"$nulls":4},"0-470-34183-1"]
[{"$nulls":4},"0-470-85909-1"]
[{"$nulls":4},"0-470-85919-9"]
[null,null,"Descrizione fisica",null,"1 online resource (191 p.)"]
[null,null,"Disciplina",null,"004.67/8"]
[{"$nulls":4},"384.33"]
[{"$nulls":4},"621.3821"]
[null,null,"Soggetti",null,"Wireless Internet"]
[{"$nulls":4},"Mobile communication systems"]
[{"$nulls":4},"Cell phone services industry - Japan"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references (p. 167) and index."]
[null,null,"Nota di contenuto",null,"The i-mode Wireless Ecosystem; About the Author; Contents; Preface to the English Edition; Introduction; 1 A Value-Generating Ecosystem; 1.1 From Concept to Reality; 1.2 An Ecosystem Model that Generates High Added Value; 1.3 DoCoMo's Role in the Ecosystem; 1.4 The User Experience is Critical; 1.5 A Lubricant: The De Facto Standard; 1.6 Another Lubricant: The Experience of Success; 1.7 Why not so Successful Overseas?; 1.8 A Value Chain not Found Elsewhere; 1.9 A Suggestion for Multichannel Television; 1.10 The Ecosystem Idea: An Infrastructure-Type Business Essential"]
[{"$nulls":4},"3.3 Java Opens out Mobile Phone Uses3.4 Setting Mobile Phone Specifications - a la i-mode; 3.5 The Next Evolutionary Step: Born through Positive Feedback; 3.6 Reading in Cards by Infrared; Postscript: Java - Success out of Disaster; 4 Connection with the Real and the Realistic; 4.1 From the Street; 4.2 High Tech? Not Necessarily; 4.3 Printing Service: Step by Step; 4.4 Proven Advantages: Our Tie-Up with Coca-Cola; 4.5 Sega: New Games Using Mobile Phones; 4.6 D2C Builds a Mobile Advertising Market; Postscript: Look-Alikes? PlayStation and i-"]
[{"$nulls":4},"mode; 5 i-mode and the Battle for Net Supremacy"]
[{"$nulls":4},"5.1 Real Use Begins Now5.2 Untouched Territory for the Internet; 5.3 Where i-mode is Going Next...; 5.4 Progress on the Vertical Dimension Spurs Horizontal Progress; 5.5 AOL Targets Aggregation; 5.6 And Microsoft too; 5.7 Those Who Provide the Circuits: A Hard Life, with No Added Value; 5.8 The Theory of Horizontal Specialization: In Our Interest?; 5.9 Similar, but Different: AOL and Ordinary ISPs; 5.10 Is there an Opportunity for Manufacturers?; 5.11 Fractal Structures: The Internet and the Real World; 5.12 Business Opportunities through Links to the Real World"]
[{"$nulls":4},"Postscript: Justice and Generosity in the IT World?6 i-mode for the World; 6.1 From Japan to a Global-Scale Ecosystem; 6.2 Why Take i-mode Overseas?; 6.3 The Nursery School Model; 6.4 Difficulties in Achieving Consensus; 6.5 The First Step, Customized Straps; 6.6 Early Results of i-mode's Overseas Expansion; Postscript: Marrying off a Beloved Daughter; Afterword; Further Reading; Index"]
[null,null,null,"Sommario/riassunto","i-mode is the packet-based service for mobile phones offered by Japan's leader in wireless technology, NTT DoCoMo. Unlike most of the key players in the wireless arena, i-mode eschews the Wireless Application Protocol (WAP) and uses a simplified version of HTML, Compact Wireless Markup Language (CWML) instead of WAP's Wireless Markup Language (WML). Ever since its introduction in February 1999 i-mode has been the most successful mobile internet technology of the World. i.e. the quickness by which the technology has spread over Japan.  In Japan, the number of i-mode users is close to a sensat"]