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[null,"1.","Record Nr.",null,"UNINA9910824347503321"]
[null,null,"Autore",null,"Joshi Atul"]
[null,null,"Titolo",null,"Winning a billion consumers : a disruptive approach for success in India / / Atul Joshi"]
[null,null,"Pubbl/distr/stampa",null,"New Delhi, India : , : Sage, , 2016"]
[{"$nulls":4},"©2016"]
[null,null,"ISBN",null,"93-5150-556-1"]
[{"$nulls":4},"93-5150-558-8"]
[null,null,"Descrizione fisica",null,"1 online resource (281 p.)"]
[null,null,"Disciplina",null,"658.00954"]
[null,null,"Soggetti",null,"Management - India"]
[{"$nulls":4},"Customer relations - India"]
[{"$nulls":4},"Strategic planning - India"]
[{"$nulls":4},"Social responsibility of business - India"]
[{"$nulls":4},"Success in business - India"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[{"$nulls":3},"Livello bibliografico","Monografia"]
[{"$nulls":3},"Note generali","Includes index."]
[null,null,"Nota di contenuto",null,"Cover; Contents ; Foreword ; Preface ; Acknowledgments ; PART I  THE LAST MILEA STRATEGIC DIFFERENTIATOR; 1  Winning in a BillionConsumer Market; 2  Cracking the Da Vinci Code; PART II  REVITALIZING THELAST MILETOOLS AND FRAMEWORKS;  3 The Five Knots of theLast Mile;  4 Sextant Arcs of Turbonators; 5 The Revenue Turbine ; PART III  DELIVERING THELAST MILEMISSION CRITICAL(S); 6  Zero Calorie Value Chains; 7 Customer Capital in theTimes of the MillennialGeneration ; 8  Man and Machine, NotMan or Machine; 9 Swarm Intelligence:The Execution Supremacy ; 10 Epilogue ; Index ; About the Author"]
[{"$nulls":3},"Sommario/riassunto","A disruptive approach to successfully create and capture the \"undiminished\" potential of a billion plus consumer market."]