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[null,"1.","Record Nr.",null,"UNINA990008105290403321"]
[null,null,"Autore",null,"Lucretius Carus, Titus <97-55 a. C.>"]
[null,null,"Titolo",null,"Titi Lucretii Cari De rerum natura libri 6 ad optimorum exemplarium veritatem exacti. Quae praeterea in hac Patavina editione accesserint, epistolae subsequentis postremae paginae declarant"]
[null,null,"Pubbl/distr/stampa",null,"Patavii : excudebat Josephus Cominus, 1721"]
[null,null,"Titolo uniforme",null,"De rerum natura <in latino>"]
[null,null,"Descrizione fisica",null,"XL, 427, [5] p. ; 8°"]
[null,null,"Disciplina",null,"870"]
[null,null,"Locazione",null,"FGBC"]
[null,null,"Collocazione",null,"IV Z L Lucrezio 1"]
[null,null,"Lingua di pubblicazione",null,"Latino"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Altro coloph. a c. Q4v: Patavii, excudebat Josephus Cominus, 1720"]
[{"$nulls":4},"sul front: Marca (Quidquid sub terra est in apricum proferet aetas)"]
[{"$nulls":4},"Stemma editoriale a c. Q4v, c. 2D6v"]
[null,"2.","Record Nr.",null,"UNINA9910815880503321"]
[null,null,"Autore",null,"Perrey Jesko"]
[null,null,"Titolo",null,"Retail marketing and branding : a definitive guide to maximizing ROI / / Jesko Perrey and Dennis Spillecke"]
[null,null,"Pubbl/distr/stampa",null,"Chichester, West Sussex, : Wiley, 2013"]
[null,null,"ISBN",null,"1-119-20790-8"]
[{"$nulls":4},"1-283-89330-4"]
[{"$nulls":4},"1-118-48950-0"]
[null,null,"Edizione",null,"[2nd ed.]"]
[null,null,"Descrizione fisica",null,"1 recurso en línea (399 páginas) : ilustraciones"]
[null,null,"Disciplina",null,"658.8"]
[{"$nulls":4},"658.8700688"]
[null,null,"Soggetti",null,"Branding (Marketing)"]
[{"$nulls":4},"Brand name products"]
[{"$nulls":4},"Retail trade"]
[{"$nulls":4},"Construcció de marca (Màrqueting)"]
[{"$nulls":4},"Productes de marca"]
[{"$nulls":4},"Comerç al detall"]
[{"$nulls":4},"Llibres electrònics"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","\"Perspectives on consumer industries & retail\"--Cover."]
[{"$nulls":4},"Includes index."]
[null,null,"Nota di contenuto",null,"pt. 1. Building superior retail brands -- pt. 2. Optimizing marketing ROI -- pt. 3. Ten perspectives on retail marketing."]
[null,null,null,"Sommario/riassunto","Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.  The second edition of Retail Marketing and Branding includes the following updates:  * New and updated case examples  * Updated figures and examples throughout  * New interviewers with recent experiences  * Additional chapters"]