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[null,"1.","Record Nr.",null,"UNINA9910790839903321"]
[null,null,"Autore",null,"Kohli Vanita"]
[null,null,"Titolo",null,"The Indian media business / / Vanita Kohli-Khandekar"]
[null,null,"Pubbl/distr/stampa",null,"New Delhi ; ; Thousand Oaks : , : SAGE Publications, , [2013]"]
[{"$nulls":4},"©2013"]
[null,null,"ISBN",null,"81-321-1801-4"]
[{"$nulls":4},"81-321-1788-3"]
[null,null,"Edizione",null,"[Fourth edition.]"]
[null,null,"Descrizione fisica",null,"1 online resource (484 p.)"]
[null,null,"Disciplina",null,"302.23/0954"]
[null,null,"Soggetti",null,"Mass media - India"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"Cover; Contents; Foreword; Preface; Acknowledgements; Special Credits; The Future of Indian Media; 1 -Print; 2 -Television; 3 - Film; 4 - Music; 5 - Radio; 6 - Digital; 7 -Out-of-home; 8 - Events; References and Select Bibliography; Index; About the Author"]
[null,null,null,"Sommario/riassunto","The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India-print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, valuations, case studies, trends (Indian and global) and a clear sense of how the business operates. This book is a must-read for media professionals, students and for those planning to invest in the Indian media and entertainment business.The outstanding feature of the fourth edition is a new chapter o"]