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[null,"1.","Record Nr.",null,"UNINA9910786066003321"]
[null,null,"Autore",null,"Kobuss Joachim"]
[null,null,"Titolo",null,"Become a Successful Designer - Protect and Manage Your Design Rights Internationally / / Joachim Kobuss, Alexander Bretz, Arian Hassani"]
[null,null,"Pubbl/distr/stampa",null,"Basel : , : Birkhäuser, , [2012]"]
[{"$nulls":4},"©2013"]
[null,null,"ISBN",null,"3-0346-1087-4"]
[null,null,"Descrizione fisica",null,"1 online resource (344 p.)"]
[null,null,"Disciplina",null,"340"]
[null,null,"Soggetti",null,"Design protection - Legal status, laws, etc"]
[{"$nulls":4},"Designers"]
[{"$nulls":4},"Intellectual property"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,"Nota di contenuto",null,"Front matter -- Table of Contents -- Preface -- Introduction -- I Exploiting rights -- II Creating rights -- III Wording contracts -- Interviews -- Appendix"]
[null,null,null,"Sommario/riassunto","An easy-to-understand guide for designers on the legal topics that deeply affect their everyday professional activities, Become a Successful Designer provides designers with ways to protect and handle their intellectual property rights. Focus groups are all kinds of designers of the product, furniture, interior, fashion, textile, communications, graphics, and computational design areas. The authors Joachim Kobuss, Alexander Bretz and Arian Hassani explain the legal framework and the possibilities to act in that field from a completely new point of view. The law and its effects on the individual designer are described in the context of designers' everyday practice. Here, the legal aspects of design do not appear in incomprehensible legalese but are rather shown as a strategic instrument for designers which can be fun to handle. All topics are discussed from an international and general viewpoint - due to the increasing globalization in the design fields."]
[{"$nulls":4},"Wie sollen Designer in ihrer Akquisition rechtlich vorgehen? Wie können sie ihre Entwürfe im Rahmen von Präsentationen schützen? Was tun, wenn ein Interessent Vorlagen ohne Zustimmung des Urhebers verwendet? Wie verhandelt der Designer Aufträge und Lizenzen? Die Kreativität dieser Berufsgruppe ist ihr Kapital: Die Sicherung ihrer Rechtsansprüche führt sie zum wirtschaftlichen Erfolg. Dieses Thema "]
[{"$nulls":4},"wird von Kobuss und Bretz erstmals umfassend und praxisbezogen bearbeitet - mit spannenden Strategien und nachvollziehbaren Vorgehensweisen. Aus der Sicht alltäglicher Rechtsfragen werden unkonventionelle, aber wirkungsvolle Lösungen und Ansätze für die eigene Nutzung, Gestaltung und Formulierung vermittelt. Ein besonderes Gewicht liegt auf den Fragestellungen in internationaler Hinsicht, die durch die Globalisierung auch im Design immer relevanter werden. Die Darbietung gliedert sich in drei Hauptteile: Rechtliche Rahmenbedingungen und Nutzung von Designrechten (NUTZEN); Designrechte (GESTALTEN); Vertragsrecht (FORMULIEREN)."]