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[null,"1.","Record Nr.",null,"UNISA990000086450203316"]
[null,null,"Autore",null,"FERRARA, Orazio"]
[null,null,"Titolo",null,"Storie sarnesi : audaci imprese e sacri riti nelle vicende millenarie di una comunità meridionale / Orazio Ferrara"]
[null,null,"Pubbl/distr/stampa",null,"Sarno : G.Buonaiuto, 1993"]
[null,null,"Descrizione fisica",null,"169 p. : ill. ; 24 cm"]
[null,null,"Disciplina",null,"945.74"]
[null,null,"Collocazione",null,"XV.1.A. 969(V G 999)"]
[null,null,"Lingua di pubblicazione",null,"Italiano"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,"2.","Record Nr.",null,"UNINA9910782734703321"]
[null,null,"Autore",null,"Wankel C"]
[null,null,"Titolo",null,"Alleviating Poverty through Business Strategy [[electronic resource] /] / by C. Wankel"]
[null,null,"Pubbl/distr/stampa",null,"New York : , : Palgrave Macmillan US : , : Imprint : Palgrave Macmillan, , 2008"]
[null,null,"ISBN",null,"1-349-54001-3"]
[{"$nulls":4},"1-281-97690-3"]
[{"$nulls":4},"9786611976903"]
[{"$nulls":4},"0-230-61206-7"]
[null,null,"Edizione",null,"[1st ed. 2008.]"]
[null,null,"Descrizione fisica",null,"1 online resource (257 p.)"]
[null,null,"Disciplina",null,"339.46"]
[{"$nulls":4},"362.5/570684"]
[{"$nulls":4},"658.408"]
[null,null,"Soggetti",null,"Economic policy"]
[{"$nulls":4},"Development economics"]
[{"$nulls":4},"International economics"]
[{"$nulls":4},"Business"]
[{"$nulls":4},"Management science"]
[{"$nulls":4},"International business enterprises"]
[{"$nulls":4},"Macroeconomics"]
[{"$nulls":4},"Economic Policy"]
[{"$nulls":4},"Development Economics"]
[{"$nulls":4},"International Economics"]
[{"$nulls":4},"Business and Management, general"]
[{"$nulls":4},"International Business"]
[{"$nulls":4},"Macroeconomics/Monetary Economics//Financial Economics"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"Introduction : a variety of approaches to alleviating poverty through business strategy / Charles Wankel -- The end of foreign aid as we know it : the profitable alleviation of poverty in a globalized economy / Scott Kelley, Patricia H. Werhane, and Laura P. Hartman -- Innovative business approaches and poverty : toward a first evaluation / Emmanuel Raufflet, Alain Berranger, and Alam Aguilar-Platas -- "]
[{"$nulls":4},"Information and communication technology for poverty alleviation through education and healthcare--the India experience / Nilay M. Yajnik -- A collaborative-systemic strategy addressing the dynamics of poverty in Guatemala : converting seeming impossibilities into strategic probabilities / James L. Ritchie-Dunham -- In search of sustainable social mission ventures to alleviate poverty / Shelby McIntyre, Albert Bruno, and Patrick Guerra -- Scrutinizing the link between poverty and business strategy : what can we learn from the case of shuttle traders in Laleli, Istanbul? / Mine Eder and Özlem Öz -- Alleviating poverty using microfranchising models : case studies and a critique / Lisa Jones Christensen -- Using business to create a more vibrant craft sector / Jan Hack Katz -- Doing well by doing good--strategizing for the bottom of the pyramid in India / Wolfgang Amann and Shiban Khan -- Marketing in subsistence marketplaces / Madhu Viswanathan, Srinivas Sridharan, and Robin Ritchie."]
[null,null,null,"Sommario/riassunto","There is a growing realization that business development is the most effective weapon in fighting world poverty. How the for-profit model can be harnessed to provide the poor with a share in the world's prosperity is discussed through actual cases, and nested in innovative theories of business, social sciences, and philosophy."]
[null,"3.","Record Nr.",null,"UNINA9910725091303321"]
[null,null,"Autore",null,"Krüger Zuzanna"]
[null,null,"Titolo",null,"The Art of SXO : Placing UX Design Methods into SEO Best Practices / / by Zuzanna Krüger"]
[null,null,"Pubbl/distr/stampa",null,"Berkeley, CA : , : Apress : , : Imprint : Apress, , 2023"]
[null,null,"ISBN",null,"9781484292129"]
[{"$nulls":4},"9781484292112"]
[null,null,"Edizione",null,"[1st ed. 2023.]"]
[null,null,"Descrizione fisica",null,"1 online resource (262 pages)"]
[null,null,"Collana",null,"Design Thinking, , 2945-7807"]
[null,null,"Disciplina",null,"025.04"]
[null,null,"Soggetti",null,"Internet programming"]
[{"$nulls":4},"Telemarketing"]
[{"$nulls":4},"Internet marketing"]
[{"$nulls":4},"Web Development"]
[{"$nulls":4},"Digital Marketing"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Includes index."]
[null,null,"Nota di contenuto",null,"1. Introduction -- 2. Applying SXO to Your Website. - 3. Creating Compelling Content -- 4. Advanced SXO Techniques -- 5. Conclusion."]
[null,null,null,"Sommario/riassunto","Search Experience Optimization (SXO) is a fast growing field that combines the disciplines of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and User Experience (UX) Design. It’s a holistic approach to creating websites that are not only optimized for search engines and bots, but for users too, a highly effective method of converting a websites visitors into customers and subscribers, leading some to think of it as SEO 2.0. Recent industry reports suggests that front-end developers and web designers need to embrace SXO best practices to not only ensure websites are optimized by the metadata and analytics that SEO provides, but also ensure a website or application is easy-to-use and behaves in a way the user expects because happy users drive higher retention rates and higher revenue, which is essential for commercial app creators. The Art of SXO aims to be a comprehensive guide to this emerging field, explaining what it is, how it works, and how to use it to improve search rankings, increase conversions rates, and ultimately grow a company's revenue. This guide will be packed with tips, tricks, and tactics making it an essential resource for anyone looking to get the most out of their search traffic. You will: Apply SXO best practices and how it differs "]
[{"$nulls":4},"from tradition SEO Optimize websites for both search engine bots and users Increase a website's ranking in SERPs Improve a website's conversion rates Grow revenue from organic traffic."]