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[null,"1.","Record Nr.",null,"UNINA9910780272403321"]
[null,null,"Autore",null,"Bacon Terry R"]
[null,null,"Titolo",null,"The behavioral advantage [[electronic resource] ] : what the smartest, most successful companies do differently to win in the B2B arena / / Terry R. Bacon and David G. Pugh"]
[null,null,"Pubbl/distr/stampa",null,"New York, : AMACOM, c2004"]
[null,null,"ISBN",null,"0-8144-1313-7"]
[null,null,"Edizione",null,"[1st edition]"]
[null,null,"Descrizione fisica",null,"xi, 308 p. : ill"]
[null,null,"Disciplina",null,"658/.001/9"]
[null,null,"Soggetti",null,"Organizational behavior"]
[{"$nulls":4},"Organizational effectiveness"]
[{"$nulls":4},"Strategic planning"]
[{"$nulls":4},"Selling - Psychological aspects"]
[{"$nulls":4},"Customer relations"]
[{"$nulls":4},"Industrial management"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Bibliographic Level Mode of Issuance: Monograph"]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game : building a powerful position -- Late middle game positioning -- End game : conditioning the deal -- Creating a behavioral differentiation strategy -- We are finding it increasingly difficult."]
[null,null,null,"Sommario/riassunto","In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through \"behavioral differentiation\" -- going beyond superior products and dependable service to connect with customers at every touchpoint. The Behavioral Advantage broadens the concept, applying behavioral differentiation to the business-to-business arena.  The best B2B companies depend on a multifront approach to business interaction, and The Behavioral Advantage reveals the secrets behind what is essentially a chess game with competitors. To win the game, companies must develop a carefully plotted opening game, with all internal values, policies, practices, and behaviors fully aligned. A smart and efficient middle game lets the company build and strengthen its position, and the endgame assures victory and lays the groundwork for future business.  Just as individual "]
[{"$nulls":4},"customers do, B2B customers remember those companies whose behavior consistently and significantly outshines even strong competitors. These firms create a lasting advantage -- and reap the profits that come with it."]
[null,"2.","Record Nr.",null,"UNINA9910300318303321"]
[null,null,"Autore",null,"Fu Xiaobing"]
[null,null,"Titolo",null,"Cellular Dedifferentiation and Regenerative Medicine / / by Xiaobing Fu, Andong Zhao, Tian Hu"]
[null,null,"Pubbl/distr/stampa",null,"Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2018"]
[null,null,"ISBN",null,"3-662-56179-4"]
[null,null,"Edizione",null,"[1st ed. 2018.]"]
[null,null,"Descrizione fisica",null,"1 online resource (291 pages)"]
[null,null,"Disciplina",null,"571.889"]
[null,null,"Soggetti",null,"Traumatology"]
[{"$nulls":4},"Dermatology"]
[{"$nulls":4},"Regenerative medicine"]
[{"$nulls":4},"Tissue engineering"]
[{"$nulls":4},"Traumatic Surgery"]
[{"$nulls":4},"Regenerative Medicine/Tissue Engineering"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Nota di bibliografia","Includes bibliographical references at the end of each chapters and index."]
[null,null,"Nota di contenuto",null,"A brief history of Regeneration -- The origin of cells in Regeneration -- Cell dedifferentiation -- Cell transdifferentiation -- Cell reprogramming -- Dedifferentiation vs Transdifferentiation vs Reprogramming -- The extent of cell dedifferentiation -- Maintenance of cell differentiated identity -- Unstable differentiated state -- Epidermal cell dedifferentiation and skin regeneration -- Peripheral nerve regeneration and Schwann cell dedifferentiation -- Central nervous system and dedifferentiation -- Dedifferentiation and Heart -- Dedifferentiation and Kidney -- Dedifferentiation and other 4 systems -- The relationship between cell dedifferentiation and development of cancer and several diseases."]
[null,null,null,"Sommario/riassunto","This book focuses on the contribution of cell dedifferentiation to the regenerative process in all body systems, as well as its underlying molecular mechanisms and applications. The book is divided into four parts, the first of which addresses the history of cell dedifferentiation and regenerative medicine. In turn, Part II compares three routes by which cells change their phenotype: dedifferentiation, transdifferentiation, and reprogramming. Part III includes an extensive review of cell dedifferentiation events in all nine body systems for lower "]
[{"$nulls":4},"organisms and mammalians, respectively. The final part reviews the relationship between cell dedifferentiation and the development of cancer and several other diseases, while also outlining the prospects of and future research directions in cell dedifferentiation and regenerative medicine. The main purpose of the book is to underline the importance of cell dedifferentiation in stem cell and regenerative medicine by providing a systematical review of dedifferentiation in all body systems, together with the latest reliable evidence."]