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[null,"1.","Record Nr.",null,"UNINA9910480009103321"]
[null,null,"Titolo",null,"The dynamics of political discourse : forms and functions of follow-ups / / edited by Anita Fetzer, University of Augsburg, Elda Weizman, Bar-Ilan University, [and] Lawrence N. Berlin, Northeastern Illinois University"]
[null,null,"Pubbl/distr/stampa",null,"Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2015]"]
[{"$nulls":4},"©2015"]
[null,null,"ISBN",null,"90-272-6824-X"]
[null,null,"Descrizione fisica",null,"1 online resource (284 p.)"]
[null,null,"Collana",null,"Pragmatics & beyond new series, , 0922-842X ; ; 259"]
[null,null,"Disciplina",null,"320.01/41"]
[null,null,"Soggetti",null,"Discourse analysis - Political aspects"]
[{"$nulls":4},"Communication in politics"]
[{"$nulls":4},"Communication - Political aspects"]
[{"$nulls":4},"Speech acts (Linguistics)"]
[{"$nulls":4},"Semantics"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,"Nota di contenuto",null,"Sequentiality and follow-ups / Jacob Mey -- Follow-ups as speech acts in mediated political discourse / Etsuko Oishi -- Monologic follow-ups in political macro-discourse : The US anti-terrorist discourse as a case in point / Piotr Cap -- Pragmatic strategies for follow-ups in US political debates / Lawrence N. Berlin -- Follow-ups and dialogue in online discussions on French politics : From internet forums to social TV / Hassan Atifi, Michel Marcoccia -- Online follow-ups as evaluative reactions to two visits of the Argentinian president to the United States / Luisa Granato and Alejandro Parini -- Irony in and through follow-ups : Talk and meta-talk in online commenting in the Israeli context / Elda Weizman -- Follow-ups as multifunctional questioning and answering strategies in Prime Minister's Questions / Cornelia Ilie -- If I am elected President : Other-quotations in French presidential debates / Marjut Johansson -- \"When you came into office you said that your government would be different\" : Forms and functions of quotations in mediated political discourse / Anita Fetzer."]
[null,null,null,"Sommario/riassunto","The goal of this chapter is to analyse the forms and communicative functions of quotations as follow-ups in mediated political discourse "]
[{"$nulls":4},"where they are used strategically to achieve the following goals: (1) intensify the force of an argument, (2) demonstrate ideological coherence or non-coherence, (3) construct, reconstruct and deconstruct the credibility of self and others, and (4) express alignment and disalignment. On a more global level, quotation contribute to the construal of interdiscursitivity by beckoning the addressees out of the on-going discourse into a more or less specified prior"]
[null,"2.","Record Nr.",null,"UNINA9910563001703321"]
[null,null,"Autore",null,"Frömbling Simone"]
[null,null,"Titolo",null,"Zielgruppenmarketing im Fremdenverkehr von Regionen : Ein Beitrag zur Marktsegmentierung auf der Grundlage von Werten, Motiven und Einstellungen / H. Meffert, Simone Frömbling"]
[null,null,"Pubbl/distr/stampa",null,"Frankfurt a.M, : PH02, 2018"]
[{"$nulls":4},"2018, c1994"]
[null,null,"Edizione",null,"[1st, New ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (345 p.) : , EPDF"]
[null,null,"Collana",null,"Schriften zu Marketing und Management ; 21"]
[null,null,"Soggetti",null,"Production & quality control management"]
[{"$nulls":4},"Sales & marketing management"]
[{"$nulls":4},"Distribution & warehousing management"]
[{"$nulls":4},"Market research"]
[{"$nulls":4},"Transport industries"]
[null,null,"Lingua di pubblicazione",null,"Tedesco"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Peter Lang GmbH, Internationaler Verlag der Wissenschaften"]
[null,null,"Nota di contenuto",null,"Aus dem Inhalt: Operationalisierung des Besuchsverhaltens - Soziodemographische und psychographische Merkmale (Werte, Motive und Einstellungen) als Bestimmungsfaktoren des Besuchsverhaltens - Psychographische Marktsegmentierung - Zielgruppenspezifische Marktbearbeitung - Maßnahmen zur Durchsetzung."]
[null,null,null,"Sommario/riassunto","Seit geraumer Zeit gewinnt die Frage nach einem zielgruppenspezifischen Marketing von Fremdenverkehrsregionen an Bedeutung. Die vorliegende Arbeit hat sich daher zum Ziel gesetzt, auf der Grundlage einer Stichprobe von 936 befragten Bundesbürgern zu untersuchen, unter Berücksichtigung welcher Markterfassungsansätze und Segmentierungskriterien eine sinnvolle Zielgruppenabgrenzung im Fremdenverkehr von Regionen vorgenommen werden kann. Hierzu wird der Einfluß sozio- und psychographischer Merkmale (Werte, Motive, Einstellungen) auf die Besuchsabsicht und -dauer analysiert. Die Ergebnisse bilden die Grundlage für eine psychographische Marktsegmentierung. Für die identifizierten Segmente werden aus Sicht einer regionalen Fremdenverkehrsorganisation theoriegeleitet Ansatzpunkte für eine zielgruppenspezifische Marktbearbeitung aufgezeigt."]