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[null,"1.","Record Nr.",null,"UNINA9910700339603321"]
[null,null,"Autore",null,"Jansen Wayne"]
[null,null,"Titolo",null,"Guidelines on cell phone and PDA security : recommendations of the National Institute of Standards and Technology / / Wayne Jansen, Karen Scarfone"]
[null,null,"Pubbl/distr/stampa",null,"Gaithersburg, MD : , : U.S. Dept. of Commerce, National Institute of Standards and Technology, , [2008]"]
[null,null,"Descrizione fisica",null,"1 online resource (51 unnumbered pages)"]
[null,null,"Collana",null,"NIST special publication ; ; 800-124. Computer security"]
[null,null,"Soggetti",null,"Cell phones"]
[{"$nulls":4},"Forensic sciences"]
[{"$nulls":4},"Mobile computing"]
[{"$nulls":4},"Portable computers"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Title from PDF title screen (NIST, viewed Nov. 20, 2008)."]
[{"$nulls":4},"\"October 2008.\""]
[null,null,null,"Nota di bibliografia","Includes bibliographical references."]
[null,"2.","Record Nr.",null,"UNINA9910553084003321"]
[null,null,"Autore",null,"Reddeker Sebastian <p>Sebastian Reddeker, luxemburgischer Handelsverband »Confédération Luxembourgeoise du Commerce« (clc), Luxemburg </p>"]
[null,null,"Titolo"]
[{"$nulls":4},"Werbung und Identität im multikulturellen Raum : Der Werbediskurs in Luxemburg. Ein kommunikationswissenschaftlicher Beitrag / Sebastian Reddeker"]
[null,null,"Pubbl/distr/stampa",null,"Bielefeld, : transcript Verlag, 2014"]
[{"$nulls":4},"2014, c2011"]
[null,null,"ISBN",null,"9783839419885"]
[{"$nulls":4},"3839419883"]
[null,null,"Edizione",null,"[1st ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (325 p.)"]
[null,null,"Collana",null,"Literalität und Liminalität"]
[null,null,"Disciplina",null,"306.44"]
[null,null,"Soggetti",null,"Werbung"]
[{"$nulls":4},"Media"]
[{"$nulls":4},"Luxemburg"]
[{"$nulls":4},"Media Aesthetics"]
[{"$nulls":4},"Multikulturalität"]
[{"$nulls":4},"Interculturalism"]
[{"$nulls":4},"Mehrsprachigkeit"]
[{"$nulls":4},"German Literature"]
[{"$nulls":4},"Interdiskurstheorie"]
[{"$nulls":4},"General Literature Studies"]
[{"$nulls":4},"Media Studies"]
[{"$nulls":4},"Medien"]
[{"$nulls":4},"Medienästhetik"]
[{"$nulls":4},"Interkulturalität"]
[{"$nulls":4},"Germanistik"]
[{"$nulls":4},"Allgemeine Literaturwissenschaft"]
[{"$nulls":4},"Medienwissenschaft"]
[null,null,"Lingua di pubblicazione",null,"Tedesco"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references."]
[null,null,"Nota di contenuto",null,"Frontmatter    1 Inhalt    5 Vorwort    9 1. Einleitung    11 2. Forschungsfeld und -interesse    17 3. Interdiskurstheorie als theoretischer Rahmen    29 4. Werbung als normalisierender "]
[{"$nulls":4},"Interdiskurs    45 5. Untersuchungsgegenstand ›identitätsstiftendes Potential im Luxemburger Werbediskurs‹    65 6. Die Untersuchung    77 7. Rahmenbedingungen Luxemburger Werbediskurs    107 EXKURS HISTORIE EINER POSITIONIERUNG AM BEISPIEL BOFFERDING    192 8. Gestaltungselemente im Luxemburger Werbediskurs    229 9. Schlussbetrachtung    299 10. Literatur    307 11. Abbildungsnachweis    319 Backmatter    321"]
[null,null,null,"Sommario/riassunto","Luxemburg ist ein multikultureller und mehrsprachiger Kleinstaat. Dort wirksame Werbung zu entwickeln, ist ein komplexer Vorgang. Zum ersten Mal werden in diesem Buch Rahmenbedingungen und Gestaltungselemente des Luxemburger Werbediskurses umfassend diskutiert und analysiert. Ausgehend von Jürgen Links Interdiskurs- und Normalismustheorie gibt die Untersuchung wichtige Hinweise auf die grundsätzliche Beziehung zwischen Werbung, Multikulturalität und kollektiven Identitäten und bietet so eine innovative Form der Anwendung literaturwissenschaftlicher Theorien auf kommunikationswissenschaftliche Kontexte."]