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[null,"1.","Record Nr.",null,"UNINA9910464619903321"]
[null,null,"Autore",null,"Spiess Erika"]
[null,null,"Titolo",null,"Konsumentenpsychologie / / Erika Spiess"]
[null,null,"Pubbl/distr/stampa",null,"Munich, Germany : , : Oldenbourg Wissenschaftsverlag, , 2013"]
[{"$nulls":4},"©2013"]
[null,null,"ISBN",null,"3-486-74865-3"]
[null,null,"Descrizione fisica",null,"1 online resource (172 p.)"]
[null,null,"Classificazione",null,"AP 17080"]
[null,null,"Disciplina",null,"659.1019"]
[null,null,"Soggetti",null,"Advertising - Psychological aspects"]
[{"$nulls":4},"Consumer behavior"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Tedesco"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,"Nota di contenuto",null,"Front Matter -- Teil I: Psychologie des Konsumentenverhaltens: 2 Der spezifische Kontext: Kaufen und Verkaufen. 3 Psychologische Grundlagen. 4 Psychologie der Werbung -- Teil I: Psychologie des Konsumentenverhaltens: 5 Differentielle Kundenpsychologie. 6 Interkulturelle Konsumentenpsychologie. 7 Pathologien: z. B. Kaufsucht. 8 Methoden der Konsumentenpsychologie -- Teil I: Psychologie des Konsumentenverhaltens: 9 Verbraucherschutz und -politik. 10 Ausblick. 11 Literatur -- Teil II: Neuere Aspekte der Konsumentenpsychologie -- Back Matter"]
[null,null,null,"Sommario/riassunto","Der Band bietet eine differenzierte Sicht auf den Konsumenten. Neben den Grundlagen aus der Psychologie wird auch auf den spezifischen Kontext eingegangen, in dem sich Konsumenten bewegen: so wirken zunehmend kulturelle Einflüsse auf den Kaufprozess ein. Es geht um den kompetenten Konsumenten, der mit den Anforderungen der modernen Konsumwelt umzugehen weiß. Aktuelle Themen wie der Konsument 2.0, die Markenpersönlichkeit, nachhaltiger Konsum im Jugendalltag und ethische Aspekte werden von Experten ergänzt."]
[null,"2.","Record Nr.",null,"UNISA996392212303316"]
[null,null,"Titolo",null,"A necessary and seasonable testimony against toleration and the present proceedings of sectaries and their abettors in England in reference to religion and government [[electronic resource] ] : with an admonition and exhortation unto their brethren there, from the Commissioners of the Kirk of Scotland. As also the return of the Estates of the Parliament of Scotland thereupon, concurring with the said testimony, and manifesting, that all the members of Parliament have upon their solemn oath disclaimed the knowledge of, or accession to the proceedings of the English army, against his Majesty or the members of Parliament in England, Jan. 18. 1648[/]9. Together also with a letter from the said Commissioners to the ministers in the Province of London, of the same date. Allowed of and entred according to order"]
[null,null,"Pubbl/distr/stampa",null,"London, : Printed by A.M. for Tho Underhill at the Bible in Woodstreet, 1649"]
[null,null,"Descrizione fisica",null,"[2], 22 p"]
[null,null,"Soggetti",null,"Freedom of religion - England"]
[{"$nulls":4},"Scotland Church history 17th century"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","P. 13 signed: A. Ker."]
[{"$nulls":4},"Annotations on Thomason copy: \"Jan. 18 1648\"; the \"9\" in the imprint has been crossed out."]
[{"$nulls":4},"Reproduction of the original in the British Library."]
[null,null,null,"Sommario/riassunto","eebo-0018"]