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[null,"1.","Record Nr.",null,"UNINA9910458778003321"]
[null,null,"Titolo",null,"Encyclopaedia of retail chain management . Vol. 1 [[electronic resource] /] / editor Shehzad Ahmad"]
[null,null,"Pubbl/distr/stampa",null,"Mumbai, : Himalaya Pub. House, 2009"]
[null,null,"ISBN",null,"1-282-84878-X"]
[{"$nulls":4},"9786612848780"]
[{"$nulls":4},"1-4416-6190-5"]
[{"$nulls":4},"93-5043-937-9"]
[{"$nulls":4},"600-00-2828-8"]
[null,null,"Descrizione fisica",null,"1 online resource (909 p.)"]
[null,null,"Collana",null,"Encyclopaedia of retail chain management"]
[null,null,"Disciplina",null,"658.82"]
[null,null,"Soggetti",null,"Franchises (Retail trade)"]
[{"$nulls":4},"Retail trade - Management"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references."]
[null,null,"Nota di contenuto",null,"Vol 1 Cover; CONTENTS; INTRODUCTION; SIGNIFICANCE OF RETAILING; CHAIN STORES; HISTORICAL BACKDROP; LOGISTICS OF RETAILING; DEVELOPING PRODUCTS; GOODS DISTRIBUTION; RETAIL METHODS; BIBLIOGRAPHY; Vol 2 Cover; COVER; CONTENTS; RETAILING AND WHOLESALING; SUPPLY NETWORK; BIBLIOGRAPHY; Vol 3 Cover; COVER; CONTENTS; THE FORECASTING; DETERMINATION OF PRICE; STOCK ASSORTMENTS; CONTROLLING STOCKS; THE PROFIT; SYSTEM OF BOOK-KEEPING; MARGIN PERCENTAGES; MOVEMENT OF MERCHANDISE; STRATEGY OF MARKETING; POWER OF CONSUMER; BIBLIOGRAPHY"]
[null,null,null,"Sommario/riassunto","Business world is growing fast. Today, retailing is one of the fastest-growing segments of economy. As one of the nation`s largest employer, the retail industry provides excellent business opportunities. Brand identity becomes important for the success of a business and building brand identity becomes easier, if a retailer opens up multiple outlets. A business chain is a network of physical business locations, which all provide similar services of products, and share a brand. A retail chain is a types of business chain. All units inevitably share some degree of central management, supply chain"]