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[null,"1.","Record Nr.",null,"UNINA9910455956503321"]
[null,null,"Autore",null,"Zilliox Danielle"]
[null,null,"Titolo",null,"The get-started guide to e-commerce [[electronic resource] /] / Danielle Zilliox"]
[null,null,"Pubbl/distr/stampa",null,"New York, : AMACOM, c2001"]
[null,null,"ISBN",null,"1-281-18719-4"]
[{"$nulls":4},"9786611187194"]
[{"$nulls":4},"1-60557-149-0"]
[{"$nulls":4},"0-8144-2605-0"]
[null,null,"Descrizione fisica",null,"1 online resource (239 p.)"]
[null,null,"Disciplina",null,"658.8/4"]
[null,null,"Soggetti",null,"Electronic commerce"]
[{"$nulls":4},"Web sites"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","\"Getting online, creating successful Web sites, order fulfillment, getting noticed\"--Cover."]
[{"$nulls":4},"Includes index."]
[null,null,null,"Sommario/riassunto","(From Publishers Weekly) - \"The greatest strength of this solid e-commerce guide is that Zilliox, a technical writer, provides context alongside the basics. She recommends soliciting customer input about one's Web site, keeping the site simple, marketing via e-mail whenever possible and, regarding content, \"\"when in doubt, leave it out.\"\" A comprehensive glossary also makes this a valuable starting point for small business owners and managers.\""]