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[null,"1.","Record Nr.",null,"UNINA9910454409103321"]
[null,null,"Autore",null,"Khan Matin A"]
[null,null,"Titolo",null,"Consumer behaviour and advertising management [[electronic resource] /] / Matin Khan"]
[null,null,"Pubbl/distr/stampa",null,"New Delhi, : New Age International (P) Ltd., Publishers, c2006"]
[null,null,"ISBN",null,"1-282-07401-6"]
[{"$nulls":4},"9786612074011"]
[{"$nulls":4},"81-224-2552-6"]
[null,null,"Descrizione fisica",null,"1 online resource (391 p.)"]
[null,null,"Disciplina",null,"658.8/342"]
[{"$nulls":4},"658.8342"]
[null,null,"Soggetti",null,"Consumer behavior"]
[{"$nulls":4},"Advertising - Management"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Includes index."]
[null,null,"Nota di contenuto",null,"pt. 1. Consumer behaviour -- pt. 2. Advertising management."]
[null,null,null,"Sommario/riassunto","About the Book:  This book, Consumer Behaviour and Advertising Management, is addressed primarily to the students pursuing courses in management in universities and students in India. It explains the fundamentals of the subjects and is illustrated with practical examples in Indian environment . It covers almost all the topics required to be studied in the field of consumer behaviour and advertising management. It covers the syllabi of IET.    The text on consumer behaviour has been amply made clear with case studies. The chapters on advertising, besides dealing with promotional tools, also exp"]
[null,"2.","Record Nr.",null,"UNISALENTO991001766399707536"]
[null,null,"Autore",null,"Morvan, Yves"]
[null,null,"Titolo",null,"La concentration de l'industrie en France / Yves Morvan"]
[null,null,"Pubbl/distr/stampa",null,"Paris : A. Colin, 1972"]
[null,null,"Descrizione fisica",null,"510 p. ; 18 cm"]
[null,null,"Collana",null,"Collection U. Série sciences économiques et gestion"]
[null,null,"Disciplina",null,"338.8094"]
[null,null,"Soggetti",null,"Concentrazioni industriali - Francia"]
[null,null,"Lingua di pubblicazione",null,"Francese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,"3.","Record Nr.",null,"UNINA9910893078203321"]
[null,null,"Titolo",null,"Planejamento e políticas públicas"]
[null,null,"Pubbl/distr/stampa",null,"Brasília : , : IPEA, , 1989-"]
[null,null,"Descrizione fisica",null,"1 online resource"]
[null,null,"Soggetti",null,"Political planning - Brazil"]
[{"$nulls":4},"Public administration - Brazil"]
[{"$nulls":4},"Politique publique - Brésil"]
[{"$nulls":4},"Administration publique (Science) - Brésil"]
[{"$nulls":4},"Economic policy"]
[{"$nulls":4},"Political planning"]
[{"$nulls":4},"Public administration"]
[{"$nulls":4},"Overheidsbeleid"]
[{"$nulls":4},"Ruimtelijke ordening"]
[{"$nulls":4},"Politik"]
[{"$nulls":4},"Wirtschaftspolitik"]
[{"$nulls":4},"Brasilien"]
[{"$nulls":4},"ECONOMIC POLICY"]
[{"$nulls":4},"PUBLIC ADMINISTRATION"]
[{"$nulls":4},"BRAZIL"]
[{"$nulls":4},"Periodicals."]
[{"$nulls":4},"Brazil Economic policy Periodicals"]
[{"$nulls":4},"Brésil Politique économique Périodiques"]
[{"$nulls":4},"Brazil"]
[null,null,"Lingua di pubblicazione",null,"Portoghese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Periodico"]