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[null,"1.","Record Nr.",null,"UNINA9910450643703321"]
[null,null,"Titolo",null,"Pathways less travelled to value creation [[electronic resource] ] : interaction, dialogue and knowledge generation / / guest editor, David Ballantyne"]
[null,null,"Pubbl/distr/stampa",null,"[Bradford, England], : Emerald Group Pub., 2004"]
[null,null,"ISBN",null,"1-280-51512-0"]
[{"$nulls":4},"9786610515127"]
[{"$nulls":4},"1-84544-369-1"]
[null,null,"Descrizione fisica",null,"1 online resource (69 p.)"]
[null,null,"Collana",null,"Journal of business & industrial marketing ; ; v. 19, no. 2, 2004"]
[null,null,"Disciplina",null,"658.8"]
[{"$nulls":4},"658.812"]
[null,null,"Soggetti",null,"Relationship marketing"]
[{"$nulls":4},"Marketing"]
[{"$nulls":4},"Customer relations"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,"Nota di contenuto",null,"Contents; Abstracts & keywords; Guest editorial Pathways less traveled to value creation: interaction, dialogue and knowledge generation; The relationship marketing process: communication, interaction, dialogue, value; Dialogue and its role in the development of relationship specific knowledge; Competitive advantage, knowledge and relationship marketing: where, what and how?; Return on relationships (ROR): the value of relationship marketing and CRM in business-to-business contexts; Future directions in marketing knowledge: a panoramic perspective from Hollywood"]
[{"$nulls":4},"Executive summary and implications for managers and executivesAbout the authors"]
[null,null,null,"Sommario/riassunto","Relationship marketing is based on the idea that the existence of a relationship between customer and supplier creates value for both parties, in addition to the value of the products or services provided. In this special issue edition entitled \"Pathways less traveled to value creation: interaction, dialogue and knowledge generation\" articles are submitted from five sets of authors, giving different perspectives of marketing and the knowledge generation and communication aspects surrounding it."]
[null,"2.","Record Nr.",null,"UNISANNIOTO0E021806"]
[null,null,"Autore",null,"Homerus"]
[null,null,"Titolo",null,"Odysseæ Homeri libri 24. Raphaele Regio Volaterrano interprete. Eiusdem Batrachomyomachia, Aldo Manutio: & Hymni Deorum, Iodoco Velaraeo interpretib. Item, Herodoti Halicarnassei libellus de uita Homeri, per Conradum Heresbachium Latinitate donatus"]
[null,null,"Pubbl/distr/stampa",null,"Lugduni, : apud Seb. Gryphium, 1541"]
[null,null,"Titolo uniforme",null,"Batrachomyomachia"]
[null,null,"Descrizione fisica",null,"391, [9! p. ; 8º"]
[null,null,"Collocazione",null,"ANT       FONDO RARI              19"]
[null,null,"Lingua di pubblicazione",null,"Latino"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Nel titolo il numero 24 è espresso: XXIIII"]
[{"$nulls":4},"Marca (L8045) sul front. e (S214) in fine"]
[{"$nulls":4},"Cors. ; gr. ; rom"]
[{"$nulls":4},"Iniziali xil. ornate e figurate su fondo nero"]
[{"$nulls":4},"Segn.: 2a-2z8 2A-2B8."]