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[null,"1.","Record Nr.",null,"UNINA9910449916103321"]
[null,null,"Autore",null,"Tian Kelly"]
[null,null,"Titolo",null,"Customer fraud and business responses [[electronic resource] ] : let the marketer beware / / Kelly Tian and Bill Keep"]
[null,null,"Pubbl/distr/stampa",null,"Westport, Conn., : Quorum Books, 2002"]
[null,null,"ISBN",null,"1-4294-7544-7"]
[{"$nulls":4},"0-313-07592-1"]
[null,null,"Descrizione fisica",null,"1 online resource (269 p.)"]
[null,null,"Disciplina",null,"658.4/73"]
[null,null,"Soggetti",null,"Retail trade - Security measures - United States"]
[{"$nulls":4},"Business losses - United States - Prevention"]
[{"$nulls":4},"Inventory shortages - Prevention"]
[{"$nulls":4},"Electronic books."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Description based upon print version of record."]
[null,null,null,"Nota di bibliografia","Includes bibliographical references (p. [239]-248) and index."]
[null,null,"Nota di contenuto",null,"CONTENTS; ILLUSTRATIONS; PREFACE; I THE EMERGENCE OF CUSTOMER FRAUD ACTIVITY; 1 LET THE SELLER BEWARE; 2 THE SOCIAL ENVIRONMENT THAT ENCOURAGES CUSTOMER FRAUD; 3 CUSTOMER FRAUD AS A FORM OF RESISTANCE TO MODERN BUSINESSES; II CUSTOMER FRAUD ACTS; 4 PRODUCT ACQUISITION FRAUD; 5 PRODUCT RETURN FRAUD; 6 SERVICE ACQUISITION FRAUD; 7 FRAUD IN THE USE OF SALES PROMOTIONS; 8 FRAUD IN NEGOTIATIONS; 9 FRAUD FACILITATED BY EMPLOYEES; 10 SUMMARY OF MANAGERIAL INSIGHTS SUGGESTED BY CUSTOMER FRAUD ACTS; III HOW CUSTOMER FRAUD ACTS SUCCEED; 11 MARKETERS' PRACTICES THAT ARE VULNERABLE TO CUSTOMER FRAUD"]
[{"$nulls":4},"12 CUSTOMERS' FRAUD METHODS THAT PREY ON MARKETERS' VULNERABILITIESIV THE SEQUENCE OF EVENTS LEADING TO CUSTOMER FRAUD AND TO REPEAT FRAUD; 13 CUSTOMERS' FIRST THOUGHTS OF COMMITTING FRAUD; 14 CUSTOMERS' POST- FRAUD FEELINGS, JUSTIFICATIONS, AND DISCUSSIONS WITH OTHERS; 15 MANAGERIAL INSIGHTS SUGGESTED BY THE PROCESS OF COMMITTING CUSTOMER FRAUD; APPENDIX: GETTING CUSTOMERS TO DISCLOSE FRAUD STORIES; REFERENCES; INDEX"]