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[null,"1.","Record Nr.",null,"UNINA9910418355803321"]
[null,null,"Autore",null,"Dogramatzis Dimitris <1962->"]
[null,null,"Titolo",null,"Healthcare biotechnology : a practical guide / / Dimitris Dogramatzis"]
[null,null,"Pubbl/distr/stampa",null,"Taylor & Francis, 2011"]
[{"$nulls":4},"Boca Raton : , : CRC Press, , 2011"]
[null,null,"ISBN",null,"1-4398-9935-5"]
[{"$nulls":4},"0-429-10946-6"]
[{"$nulls":4},"1-4398-9412-4"]
[null,null,"Edizione",null,"[1st ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (xiii, 675 pages) : illustrations, charts, tables; digital file(s)"]
[null,null,"Disciplina",null,"615.19"]
[null,null,"Soggetti",null,"Pharmaceutical biotechnology"]
[{"$nulls":4},"Biotechnology"]
[{"$nulls":4},"Biotechnology industries"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[{"$nulls":3},"Livello bibliografico","Monografia"]
[{"$nulls":3},"Note generali","Description based upon print version of record."]
[{"$nulls":3},"Nota di bibliografia","Includes bibliographical references at the end of each chapter, and index."]
[null,null,"Nota di contenuto",null,"Part I. The Healthcare Biotechnology Industry -- chapter 1. Bioeconomy; Part II. Intellectual Property -- chapter 2. Intellectual property management -- chapter 3. Biolicensing -- Part III. Funding -- chapter 4. Biofinance -- chapter 5. Biopartnering -- Part IV. New Product -- chapter 6. Biodrug research -- Chapter 7. Biomanufacturing -- Part V. Marketing -- chapter 8. Biomarketing planning -- Chapter 9. Biopromotion -- chapter 10. Biopricing -- chapter 11. Biosupply chain -- chapter 12. Biobrand life cycle management -- Part VI. Running the Business --  chapter 13. Biobusiness models -- chapter 14. Biocompany life cycle -- Appendices -- Index"]
[{"$nulls":3},"Sommario/riassunto","\"A first of its kind to focus on the management of health-care related biotechnology, this text is a resourceful practical guide that assists all healthcare related biotech professionals in their day-to-day activities. The book contains chapters on bioeconomy, biolicensing, biofinance, biopartnering, biodrug research, biomarketing planning, biopromotion, product life cycle management, and biobusiness models, among others. Written by a well-established professional and registered pharmacist, this reference is appropriate for graduate students and industry professionals. It contains over 350 tables and figures and end-of-section problems accompany each chapter. There are also extensive "]
[{"$nulls":4},"references following each chapter to enhance further study\"--Provided by publisher."]