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[null,"1.","Record Nr.",null,"UNINA9910446853603321"]
[null,null,"Titolo",null,"Illness, crisis & loss"]
[null,null,"Pubbl/distr/stampa",null,"Thousand Oaks, Calif., : Sage Publications, 1991-"]
[null,null,"ISSN",null,"1552-6968"]
[null,null,"Descrizione fisica",null,"1 online resource"]
[null,null,"Disciplina",null,"152"]
[null,null,"Soggetti",null,"Death - Psychological aspects"]
[{"$nulls":4},"Loss (Psychology)"]
[{"$nulls":4},"Terminal care"]
[{"$nulls":4},"Grief"]
[{"$nulls":4},"Pain"]
[{"$nulls":4},"Palliative treatment"]
[{"$nulls":4},"Attitude to Death"]
[{"$nulls":4},"Palliative Care"]
[{"$nulls":4},"Terminal Care"]
[{"$nulls":4},"Mort - Aspect psychologique"]
[{"$nulls":4},"Perte (Psychologie)"]
[{"$nulls":4},"Soins en phase terminale"]
[{"$nulls":4},"Chagrin"]
[{"$nulls":4},"Douleur"]
[{"$nulls":4},"Soins palliatifs"]
[{"$nulls":4},"grief"]
[{"$nulls":4},"Periodical"]
[{"$nulls":4},"periodicals."]
[{"$nulls":4},"Periodicals."]
[{"$nulls":4},"Périodiques."]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Periodico"]
[null,null,null,"Note generali","Refereed/Peer-reviewed"]
[null,"2.","Record Nr.",null,"UNINA9910163123803321"]
[null,null,"Autore",null,"Nagel Michael"]
[null,null,"Titolo",null,"Marketing- und Vertriebsmethoden : Management konkret / / Michael Nagel, Christian Mieke"]
[null,null,"Pubbl/distr/stampa",null,"Tübingen, : UVK Verlag, 2014"]
[null,null,"ISBN",null,"3-86496-975-1"]
[{"$nulls":4},"3-86496-976-X"]
[{"$nulls":4},"3-86496-974-3"]
[null,null,"Edizione",null,"[1st ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (91 pages)"]
[null,null,"Disciplina",null,"658.8"]
[null,null,"Soggetti",null,"4P"]
[{"$nulls":4},"Betriebswirtschaftslehre"]
[{"$nulls":4},"BWL"]
[{"$nulls":4},"Conjoint-Analyse"]
[{"$nulls":4},"Gewinnschwelle"]
[{"$nulls":4},"Kundenanalyse"]
[{"$nulls":4},"Kundenwert"]
[{"$nulls":4},"Kundenzufriedenheit"]
[{"$nulls":4},"Marketing"]
[{"$nulls":4},"Produktlebenszyklus"]
[{"$nulls":4},"Vertrieb"]
[null,null,"Lingua di pubblicazione",null,"Tedesco"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","[1. Auflage]"]
[null,null,null,"Nota di bibliografia","Includes bibliographical references and index."]
[null,null,null,"Sommario/riassunto","Marketing und Vertrieb bilden wichtige Funktionen in Unternehmen. Die Anstrengungen in diesen Bereichen wirken sich wesentlich auf die aktuelle und die künftige Ertrags- und Gewinnhöhe aus. Zum erfolgreichen Absatz von Produkten und Leistungen genügt es in der Regel nicht, über bloßes Verkaufsgeschick zu verfügen. Vielmehr sind unter anderem aussagefähige Marktanalysen, bedarfsgerechte Produkt-, Preis- und Vertriebswegeplanungen sowie konsistente Maßnahmenbündel der Verkaufsförderung gefragt.   Das vorliegende Buch enthält einen Basissatz an Methoden, welche die Erfüllung der beschriebenen Aufgaben unterstützen. Mitarbeiter aus Marketing- und Vertriebsabteilungen erhalten – gewissermaßen für die Jackentasche – "]
[{"$nulls":4},"ein kompaktes Nachschlagewerk, in dem zentrale und für die Praxis relevante Methoden kurz und knapp vorgestellt, ihre Zielsetzungen beschrieben, die Anwendungsmöglichkeiten verdeutlicht und die umsetzungsbezogenen Grenzen aufgezeigt werden."]