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[null,"1.","Record Nr.",null,"UNICAMPANIAVAN00255830"]
[null,null,"Autore",null,"Wehrfritz, Bertram A. F."]
[null,null,"Titolo",null,"Infinite Linear Groups : An Account of the Group-theoretic Properties of Infinite Groups of Matrices / Bertram A. F. Wehrfritz"]
[null,null,"Pubbl/distr/stampa",null,"Berlin, : Springer, 1973"]
[null,null,"Descrizione fisica",null,"xiv, 229 p. ; 24 cm"]
[null,null,"Soggetti",null,"15A30 - Algebraic systems of matrices [MSC 2020]"]
[{"$nulls":4},"20-XX - Group theory and generalizations [MSC 2020]"]
[{"$nulls":4},"20Exx - Structure and classification of infinite or finite groups [MSC 2020]"]
[{"$nulls":4},"20Fxx - Special aspects of infinite or finite groups [MSC 2020]"]
[{"$nulls":4},"20G15 - Linear algebraic groups over arbitrary fields [MSC 2020]"]
[{"$nulls":4},"20H20 - Other matrix groups over fields [MSC 2020]"]
[{"$nulls":4},"20H25 - Other matrix groups over rings [MSC 2020]"]
[null,null,"Lingua di pubblicazione",null,"Inglese"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,"2.","Record Nr.",null,"UNINA9910563003003321"]
[null,null,"Autore",null,"Bauche Kai"]
[null,null,"Titolo",null,"Segmentierung von Kundendienstleistungen auf investiven Märkten : Dargestellt am Beispiel von Personal Computern / H. Meffert, Kai Bauche"]
[null,null,"Pubbl/distr/stampa",null,"Frankfurt a.M, : PH02, 2018"]
[{"$nulls":4},"2018, c1994"]
[null,null,"Edizione",null,"[1st, New ed.]"]
[null,null,"Descrizione fisica",null,"1 online resource (235 p.) : , EPDF"]
[null,null,"Collana",null,"Schriften zu Marketing und Management ; 23"]
[null,null,"Soggetti",null,"Sales & marketing management"]
[null,null,"Lingua di pubblicazione",null,"Tedesco"]
[null,null,"Formato",null,"Materiale a stampa"]
[null,null,null,"Livello bibliografico","Monografia"]
[null,null,null,"Note generali","Peter Lang GmbH, Internationaler Verlag der Wissenschaften"]
[null,null,"Nota di contenuto",null,"Aus dem Inhalt: Kundendienstmarketing - Konzept zur Segmentierung von Kundendienst- und Serviceleistungen - Grundlagen einer differenzierten Kundendienstpolitik - Normstrategien der kundendienstpolitischen Marktbearbeitung."]
[null,null,null,"Sommario/riassunto","Viele Unternehmen nutzen bestehende Umsatz- und Gewinnmöglichkeiten im Kundendienst bislang nicht konsequent genug aus. Voraussetzung für eine umfassende Ausschöpfung dieser Potentiale ist eine differenzierte und zielgruppengerechte Servicepolitik. Bisher existierten jedoch kaum geeignete Vorschläge zur Segmentierung von Servicemärkten. Die vorliegende Arbeit zeigt praktikable Lösungsmöglichkeiten für dieses kundendienstpolitische Defizit auf. Ausgehend von der servicespezifischen Bedürfnissituation von Unternehmen wird ein zweistufiges Segmentierungsmodell für investive Kundendienstmärkte entwickelt. Auf Grundlage einer empirischen Studie im Markt für kommerzielle Personal Computer werden u.a. praxisrelevante Normstrategien für eine zielgruppengerechte Bearbeitung von Kundendienstmärkten abgeleitet."]