LEADER 03826nam 22006015 450 001 9910483778203321 005 20250327022514.0 010 $a9783030627812 010 $a3030627810 024 7 $a10.1007/978-3-030-62781-2 035 $a(CKB)4100000011779051 035 $a(MiAaPQ)EBC6491364 035 $a(PPN)253860539 035 $a(DE-He213)978-3-030-62781-2 035 $a(EXLCZ)994100000011779051 100 $a20210223d2021 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aExcel 2019 for Marketing Statistics $eA Guide to Solving Practical Problems /$fby Thomas J. Quirk, Eric Rhiney 205 $a2nd ed. 2021. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2021. 215 $a1 online resource (xix, 238 pages) $cillustrations 225 1 $aExcel for Statistics,$x2570-4613 311 08$a9783030627805 311 08$a3030627802 327 $aPreface -- Acknowledgements -- 1 Sample Size, Mean, Standard Deviation, and Standard Error of the Mean -- 2 Random Number Generator -- 3 Confidence Interval About the Mean Using the TINV Function and Hypothesis Testing -- 4 One-Group t-Test for the Mean -- 5 Two-Group t-Test of the Difference of the Means for Independent Groups -- 6 Correlation and Simple Linear Regression -- 7 Multiple Correlation and Multiple Regression -- 8 One-Way Analysis of Variance (ANOVA) -- Appendix A: Answers to End-of-Chapter Practice Problems -- Appendix B: Practice Test -- Appendix C: Answers to Practice Test -- Appendix D: Statistical Formulas -- Appendix E: t-table -- Index. 330 $aThis book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn?t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. In this new edition, each chapter explains statistical formulasand directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. 410 0$aExcel for Statistics,$x2570-4613 606 $aStatistics 606 $aMarketing 606 $aSocial sciences$xData processing 606 $aStatistical Theory and Methods 606 $aMarketing 606 $aComputer Application in Social and Behavioral Sciences 615 0$aStatistics. 615 0$aMarketing. 615 0$aSocial sciences$xData processing. 615 14$aStatistical Theory and Methods. 615 24$aMarketing. 615 24$aComputer Application in Social and Behavioral Sciences. 676 $a005.369 700 $aQuirk$b Thomas J.$0721655 702 $aRhiney$b Eric 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910483778203321 996 $aExcel 2019 for marketing statistics$92782266 997 $aUNINA LEADER 02584nam1 22005173i 450 001 TO00908905 005 20251003044408.0 100 $a20001018d2000 ||||0itac50 ba 101 | $aita 102 $ait 181 1$6z01$ai $bxxxe 182 1$6z01$an 200 1 $aAssociazionismo economico e diffusione dell'economia politica nell'Italia dell'Ottocento$edalle società economico-agrarie alle associazioni di economisti$fa cura di Massimo M. Augello, Marco E. L. Guidi$gcon la collaborazione di Terenzio Maccabelli e Luca Michelini 210 $aMilano$cF. Angeli$d2000 215 $a2 v.$d23 cm. 225 | $aEconomia$i. Sez. 3$v26 410 0$1001CFI0054793$12001 $aEconomia$i. Sez. 3$v26 463 1$1001TO00909557$12000 $a1$v1 463 1$1001TO00909558$12000 $a2$v2 606 $aEconomisti$xAssociazioni$xItalia$xSec. 19.$2FIR$3CFIC135192$9I 606 $aAssociazioni$xItalia$xSec. 19.$2FIR$3LO1C020259$9I 676 $a338.945$9SVILUPPO ECONOMICO. ITALIA$v19 676 $a338.945$9SVILUPPO ECONOMICO E POLITICHE DI SVILUPPO. Italia$v20 676 $a338.945$9SVILUPPO ECONOMICO. Italia$v21 676 $a338.945$9SVILUPPO E CRESCITA ECONOMICA. Italia$v23 696 $aEnti associativi$aAssociazionismo 696 $aEnti associativi$aAssociazionismo 699 $aAssociazioni$yEnti associativi 699 $aAssociazioni$yAssociazionismo 699 $aAssociazioni$yEnti associativi 699 $aAssociazioni$yAssociazionismo 702 1$aGuidi$b, Marco E. L.$3AQ1V017310 702 1$aAugello$b, Massimo M.$3CFIV087641 790 1$aGuidi$b, Marco Enrico Luigi$3CFIV332411$zGuidi, Marco E. L. 790 1$aAugello$b, M. M.$3CFIV332412$zAugello, Massimo M. 790 1$aAugello$b, Massimo Mario$3SBNV067645$zAugello, Massimo M. 801 3$aIT$bIT-000000$c20001018 850 $aIT-BN0095 $aIT-NA0079 $aIT-NA0452 $aIT-NA0097 901 $bNAP IS$cISEM $nSezione di storia economica dell'ex Istituto di storia economica del Mezzogiorno 901 $bNAP SP$cNF. $nNUOVO FONDO 901 $bNAP 01$cPOZZO LIB.$nVi sono collocati fondi di economia, periodici di ingegneria e scienze, periodici di economia e statistica e altri fondi comprendenti documenti di economia pervenuti in dono. 912 $aTO00908905 950 1$aBiblioteca Centralizzata di Ateneo$cv. 1-2$d 01POZZO LIB.DONI DEMM 87 977 $a 01$a BN$a IS$a SP 996 $aAssociazionismo economico e diffusione dell'economia politica nell'Italia dell'Ottocento$9499742 997 $aUNISANNIO