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101 | $aeng
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181  1$6z01$ai $bxxxe  
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200 1 $aSemiotics, marketing and communication$ebeneath the signs, the strategies$fJean-Marie Floch$gwith a foreword by John F. Sherry, jr.$gtranslated by Robin Orr Bodkin
210   $aBasingstoke$cPalgrave$d2001
215   $aXIII, 225 p.$cill.$d22 cm
606   $aMarketing$2FIR$3NAPC033469$9I
606   $aSemeiotica$2FIR$3NAPC002588$9I
676   $a658.8$9GESTIONE DELLA DISTRIBUZIONE (Marketing)$v14
700  1$aFloch$b, Jean-Marie$3LO1V087762$4070$0145660
702  1$aSherry$b, John F.$3UBOV102666
702  1$aBodkin$b, Robin Orr$3UBOV880001
801  3$aIT$bIT-NA0079$c20090701
850   $aIT-BN0095          
912   $aPUV0820792
950  0$aBiblioteca Centralizzata di Ateneo$b1 v.$c1 v.$d 01POZZO LIB.ECON MON                1109$e 0101 0000187125    B                       1 v.  (23 cm. - Precedente collocazione: DASES B 1142)$fD $h20090701$i20090701
977   $a 01
996   $aSemiotics, marketing and communication$91396171
997   $aUNISANNIO