LEADER 02552nam 2200541 a 450 001 9910461613903321 005 20200520144314.0 010 $a1-60805-249-4 035 $a(CKB)2670000000099270 035 $a(EBL)864195 035 $a(OCoLC)795119918 035 $a(SSID)ssj0000942206 035 $a(PQKBManifestationID)11500777 035 $a(PQKBTitleCode)TC0000942206 035 $a(PQKBWorkID)10972028 035 $a(PQKB)11462394 035 $a(MiAaPQ)EBC864195 035 $a(Au-PeEL)EBL864195 035 $a(CaPaEBR)ebr10492629 035 $a(EXLCZ)992670000000099270 100 $a20110920d2011 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aPeople, preferences & prices$b[electronic resource] $esequencing the economic genome of the consumer mind /$fby Eugene Galanter, Howard Moskowitz, Matthias Silcher 210 $a[Saif Zone, Sharjah, United Arab Emirates] $cBentham Science Publishers Ltd.$d[2011] 215 $a1 online resource (302 p.) 300 $aDescription based upon print version of record. 311 $a1-60805-642-2 320 $aIncludes bibliographical references and index. 327 $apt. 1. The basic tools -- pt. 2. Setting the price and going shopping -- pt. 3. Feeling -- pt. 4. The intangibles : living & experiencing -- pt. 5. Buying, investing & protecting -- pt. 6. Systematics and the day after tomorrow. 330 $aThis book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'hot new area' of economics and consumer psychology. This book provides a comprehensive guide on consumer research and the types of results required. These approaches are spreading further around the globe, thanks to the work of Dr. Howard Moskowitz, one of the authors of this book, and the incredible succ 606 $aMicroeconomics$xPsychological aspects 608 $aElectronic books. 615 0$aMicroeconomics$xPsychological aspects. 676 $a338.5019 700 $aGalanter$b Eugene$048908 701 $aMoskowitz$b Howard$0305876 701 $aSilcher$b Matthias$0953623 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910461613903321 996 $aPeople, preferences & prices$92215038 997 $aUNINA LEADER 03501nas0 22004333i 450 001 MIL0038568 005 20251003044219.0 011 $a0013-4872 017 70$aP 00013193$2P 100 $a20130827a19539999||||0itac50 ba 101 | $aeng 102 $aus 110 $aazu|||||||| 181 1$6z01$ai $bxxxe 182 1$6z01$an 183 1$6z01$anc$2RDAcarrier 200 1 $aElectronic design$efor engineers and engineering managers-worldwide 207 0$aVol. 1, n. 1 (Jan. 1953)- 210 $aNew York.$cHayden$d1953- 215 $a volumi$cill.$d29 cm 300 $aMensile dal 1953 al 1955; settimanale, dal 2 October 1986 con supplementi a Mar., June, Sept. and Nov.; Dal 1994 bimensile. Bisettimanale dal 1999, poi mensile; Dal 2003 28 numeri l'anno 300 $aDal 23 October del 1997 complemento del titolo: Technology, applications, products, solutions 300 $aDal 1989 pubblicata a Cleveland (OH) dalla Penton Publishing; dal 2000 pubblicata dalla Penton Media; dal 2008 pubblicata a Overland (KS) 606 $aApparecchi elettronici$xPeriodici$2FIR$3CFIC046805$9E 676 $a621.3$9INGEGNERIA ELETTROMAGNETICA E RAMI CONNESSI DELL'INGEGNERIA$v19 676 $a621.38105$9INGEGNERIA ELETTRONICA. Pubblicazioni in serie$v14 676 $a621.38105$9INGEGNERIA ELETTRONICA. Pubblicazioni in serie$v22 696 $aPubblicazioni periodiche$aRiviste$aDispositivi elettronici 699 $aPeriodici$yPubblicazioni periodiche 699 $aPeriodici$yRiviste 699 $aApparecchi elettronici$zDispositivi elettronici 801 3$aIT$bIT-000000$c20130827 850 $aIT-BN0095 901 $bNAP 01$cPER. $nComprende periodici italiani e stranieri 912 $aMIL0038568 950 0$aBiblioteca Centralizzata di Ateneo$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049745 VPA A4(1992 40 (1992), n. 18$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049755 VPA (1993 41 (1993), mancano i fasc. 1-10;12;15;22;26-28$fC $h20141029$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049765 VPA A4(1994 42 (1994), mancano i fasc. 1;6,7;11,12;25;27,28$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049775 VPA A4(1995 43 (1995), mancano i fasc. 3;21;27,28$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049785 VPA A4(1996 44 (1996), mancano i fasc. 3;8;11-28$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049795 VPA A4(1997 45 (1997), mancano i fasc. 1-11;16-18;26$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049805 VPA A4(1998 46 (1998), mancano i fasc. 5;7-11;13$fC $h20030924$i20141029$b40(1992)-47(1999) Lac$c40(1992)-47(1999) Lac$d 01PER. ING. ELED$e 0102 0000049815 VPA A4(1999 47 (1999), mancano i fasc. 20;24;26-28$fC $h20030924$i20141029 977 $a 01 996 $aElectronic design$9104896 997 $aUNISANNIO