LEADER 00992nam a2200277 i 4500 001 991002475719707536 008 130426s2012 sz a b 001 0 eng d 020 $a9782940411870 020 $a2940411875 035 $ab14180406-39ule_inst 040 $aBibl. Dip.le Aggr. Scienze Economia - Sez. Settore Economico$bita 082 04$a687.0688$223 100 1 $aMoore, Gwyneth$0479574 245 10$aFashion promotion :$bbuilding a brand through marketing and communication /$cGwyneth Moore 260 $aLausanne :$bAVA Academia,$cc2012 300 $a176 p. :$bill. (chiefly col.) ;$c23 cm 490 1 $aBasics fashion management ;$v2 504 $aIncludes bibliographical references and index 650 0$aFashion merchandising 650 0$aInternet marketing 650 0$aPublic relations 907 $a.b14180406$b23-04-14$c03-04-14 912 $a991002475719707536 996 $aFashion promotion$9259823 997 $aUNISALENTO 998 $ale025$b03-04-14$cm$da $e-$feng$gsz $h0$i0