LEADER 01133nam a2200277 i 4500
001 991001948639707536
008 061113s2005    it a     b    00  0 ita d
020   $a8823830818
035   $ab13452599-39ule_inst
040   $aSet. Economia - SAGA$bita
082 04$a658.827
100 1 $aKeller, Kevin Lane$0295857
240 10$aStrategic brand management$91462544
245 13$aLa gestione del brand :$bstrategie e sviluppo /$cKevin Lane Keller, Bruno Busacca, Maria Carmela Ostillio
260   $aMilano :$bEgea,$c2005
300   $axx, 587 p. :$bill. ;$c24 cm
504   $aCon bibliografia
650  4$aMarchi di fabbrica e di commercio$xPolitica aziendale
700 1 $aBusacca, Bruno$eauthor$4http://id.loc.gov/vocabulary/relators/aut$0437323
700 1 $aOstillio, Maria Carmela
907   $a.b13452599$b22-12-10$c13-11-06
912   $a991001948639707536
945   $aLE025 ECO 658.8 KEL01.01$g1$i2025000205550$lle025$nProf. Iazzi$o-$pE45.00$q-$rl$s-  $t0$u40$v16$w40$x0$y.i14315853$z13-11-06
996   $aStrategic brand management$91462544
997   $aUNISALENTO
998   $ale025$b13-11-06$cm$da  $e-$fita$git $h3$i0