LEADER 00851nam a2200241 i 4500 001 991001690969707536 005 20020507150617.0 008 000508s1981 it ||| | ita 035 $ab11550119-39ule_inst 035 $aLE02723301$9ExL 040 $aDip.to Studi Giuridici$bita 084 $aAM-XVI/B 100 1 $aBachelet, Vittorio$0209556 245 12$aL'amministrazione pubblica /$cVittorio Bachelet 260 $aMilano :$bA. Giuffrè,$c1981 300 $avii, 458 p. :$b1 ritr. ;$c25 cm. 490 0 $aScritti giuridici ;$v1 907 $a.b11550119$b01-03-17$c02-07-02 912 $a991001690969707536 945 $aLE027 AM-XVI/B 10$g1$i2027000197606$lle027$o-$pE0.00$q-$rl$s- $t0$u1$v0$w1$x0$y.i11749763$z02-07-02 996 $aAmministrazione pubblica$9894760 997 $aUNISALENTO 998 $ale027$b01-01-00$cm$da $e-$fita$git $h2$i1 LEADER 02766nam 2200577 a 450 001 9910786265003321 005 20230803025443.0 010 $a0-8047-8495-7 024 7 $a10.1515/9780804784955 035 $a(CKB)2670000000335717 035 $a(EBL)1124458 035 $a(OCoLC)828793652 035 $a(SSID)ssj0000834205 035 $a(PQKBManifestationID)12370245 035 $a(PQKBTitleCode)TC0000834205 035 $a(PQKBWorkID)10980641 035 $a(PQKB)10888929 035 $a(MiAaPQ)EBC1124458 035 $a(DE-B1597)564117 035 $a(DE-B1597)9780804784955 035 $a(Au-PeEL)EBL1124458 035 $a(CaPaEBR)ebr10656283 035 $a(OCoLC)1198932061 035 $a(EXLCZ)992670000000335717 100 $a20120904d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aStorytelling in business$b[electronic resource] $ethe authentic and fluent organization /$fJanis Forman 210 $aStanford, Calif. $cStanford Business Books, an imprint of Stanford University Press$d2013 215 $a1 online resource (305 p.) 300 $aDescription based upon print version of record. 311 $a0-8047-6871-4 320 $aIncludes bibliographical references and index. 327 $aWhy explore storytelling in business? -- A framework for organizational storytelling -- Stories about strategy : Schering-Plough -- Schering-Plough : lessons learned -- Stories and the corporate brand : Chevron -- Chevron : lessons learned -- Digital stories for business : FedEx -- FedEx : lessons learned -- Storytelling workshops for change : Philips -- Philips : lessons learned -- Ending with a beginning. 330 $aStorytelling can be a lifelong and life sustaining habit of mind, a personal inheritance that connects us to our communities. It can also serve as an organizational inheritance-a management tool that helps businesses to develop and thrive. For more than a decade, award-winning author Janis Forman has been helping executives to tell stories in service of their organizational objectives. In Storytelling in Business: The Authentic and Fluent Organization, she teaches readers everywhere how the craft of storytelling can help them to achieve their professional goals.Focusing on 606 $aCommunication in management$vCase studies 606 $aBusiness communication$vCase studies 615 0$aCommunication in management 615 0$aBusiness communication 676 $a658.4/5 700 $aForman$b Janis$01504536 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910786265003321 996 $aStorytelling in business$93733583 997 $aUNINA